Job description
Lead sales growth and shape the playbook at a PE-backed SaaS company serving 40K+ public safety agencies.
Role Snapshot
- Title: Director of Sales (Player-Coach)
- Pay: $150K–$200K base • $300K OTE (uncapped, 10% commission on personal sales)
- Location: Tallahassee FL, Tampa FL, Austin TX, or DC area preferred — remote OK for aligned backgrounds
- Industry: Public Safety SaaS • Private Equity-backed • 2–3 year growth-to-exit window
Own the playbook, coach a lean team, and drive new business from a massive, warm lead base. Ideal for a senior AE or team lead ready for their first true leadership step.
What You’ll Do
Carry a personal quota and close end-to-end deals
Build and run outbound motion across 40K+ existing agencies
Coach and mentor 2 current reps (SDR + Sales Manager)
Write and refine sales playbooks and sequences (HubSpot)
Drive GTM for new acquisition product launch
Shorten cycles, improve conversion, and increase ACV
Report directly to exec team; shape overall revenue strategy
Must-Haves
5+ years in B2B or B2G SaaS sales
Proven quota-carrying success ($1K–$20K ACV range)
Experience leading or mentoring other reps (player-coach style)
Strong pipeline management and outbound discipline
Work authorization in U.S. (no sponsorship)
Nice to Have
Experience selling to government or public safety agencies
Background at Vector Solutions, NeoGov, PowerDMS, Lexipol, Mark43, or Flock Safety
HubSpot CRM fluency
Perks & Pay
Base: $150K–$200K
OTE: $300K+ uncapped (10% commission on personal sales)
Health, dental, vision
401(k)
PTO + paid holidays
Remote flexibility
Schedule & Setup
Full-time, self-directed role — manage your own schedule
Remote or hybrid from preferred markets
Occasional travel for team or client meetings
Impact & Growth
Your work builds the engine that drives revenue as this PE-backed platform doubles over the next two years. You’ll own strategy, lead by example, and shape the future sales org.
You like pace and ownership. You close deals and build teams. No bureaucracy.
At Urrly, fairness matters. We use AI to review every application against the same clear requirements for the role. This means every candidate is evaluated on job-related factors like skills, certifications, and experience—not on personal attributes such as gender, race, age, or background. Our goal is to create a more objective, consistent, and equal opportunity hiring process for all applicants.
Apply Today to take your next step in leadership—drive growth, build process, and shape a winning team from day one.
