Job description
Job Opening: Google, Facebook & YouTube Ads Specialist
📍 Remote | 💼 Part-Time/Full-Time | 💲 Competitive Pay + Performance Bonuses
About Us
United Field Services is a fast-growing company in the property preservation and residential maintenance industry. We’re expanding our digital marketing team and looking for a highly skilled Google, Facebook, and YouTube Ads Specialist to manage, optimize, and scale our online advertising campaigns.
Role Overview
As our Ads Specialist, you’ll be responsible for creating and managing high-performing campaigns across Google Ads, Facebook/Instagram Ads, and YouTube Ads. You’ll work closely with our sales and marketing teams to generate qualified leads, drive conversions, and maximize ROI.
Key Responsibilities
- Develop and execute advertising strategies across Google Ads (Search, Display, YouTube), Facebook/Instagram Ads, and YouTube Ads.
- Plan and manage YouTube ad campaigns, including video targeting, audience segmentation, and video ad optimization.
- Conduct keyword research, audience targeting, and competitor analysis.
- Write engaging ad copy and collaborate with designers/editors on creatives and video assets.
- Manage budgets, bids, and daily campaign performance.
- Track, analyze, and report on key performance metrics (CTR, CPC, CPA, ROAS, view rate, etc.).
- Continuously test and optimize ads for better performance.
- Stay updated with platform changes, trends, and best practices.
Requirements
- Proven experience managing Google Ads, Facebook/Instagram Ads, and YouTube Ads campaigns.
- Strong understanding of digital marketing funnels and conversion tracking.
- Proficiency with Google Analytics, Tag Manager, Facebook Business Manager, and YouTube Ads Manager.
- Excellent analytical skills and ability to interpret data into actionable insights.
- Creative mindset for writing compelling ad copy and optimizing video/visual creatives.
- Strong communication and organizational skills.
Preferred Qualifications
- Google Ads & Meta Blueprint Certifications.
- Experience running YouTube video campaigns (TrueView, In-Stream, Shorts ads, etc.).
- Experience with A/B testing tools and retargeting strategies.
- Familiarity with property services, real estate, or B2B lead generation campaigns.
What We Offer
- Flexible remote work schedule.
- Competitive pay with performance-based bonuses.
- Opportunity to scale ad budgets and showcase real results.
- Growth potential within a fast-expanding company.
Requirements
- Proven experience managing Google Ads, Facebook/Instagram Ads, and YouTube Ads campaigns.
- Strong understanding of digital marketing funnels and conversion tracking.
- Proficiency with Google Analytics, Tag Manager, Facebook Business Manager, and YouTube Ads Manager.
- Excellent analytical skills and ability to interpret data into actionable insights.
- Creative mindset for writing compelling ad copy and optimizing video/visual creatives.
- Strong communication and organizational skills.
Preferred Qualifications
- Google Ads & Meta Blueprint Certifications.
- Experience running YouTube video campaigns (TrueView, In-Stream, Shorts ads, etc.).
- Experience with A/B testing tools and retargeting strategies.
- Familiarity with property services, real estate, or B2B lead generation campaigns.
What We Offer
- Flexible remote work schedule.
- Competitive pay with performance-based bonuses.
- Opportunity to scale ad budgets and showcase real results.
- Growth potential within a fast-expanding company.
