Job description
Newsweek is the global media organization that has earned audience time and trust for more than 90 years. Newsweek reaches 100 million people each month with thought-provoking news, opinion, images, graphics, and video delivered across a dozen print and digital platforms. Headquartered in New York City, Newsweek also publishes international editions in EMEA and Asia.
Adprime Business Development Manager, Programmatic Demand & Supply Partnerships
Adprime is the largest digital Healthcare publishing platform and programmatic provider that offers solutions for reaching healthcare professionals (HCP) and direct-to-consumer (DTC) brands. Our proprietary DSP delivers precision targeting on a percentage-of-media-spend billing model and our Exchange aggregates premium digital inventory. We’re looking for a seasoned business development professional to drive revenue growth, secure both demand-side and supply-side partnerships and help shape our product strategy through client insights.
The Business Development Manager will own the full partnership lifecycle, with a direct revenue goal tied to DSP media spend and exchange transactions. They will be responsible for identifying, pitching, and closing new demand-side partnerships, expanding supply relationships, and collaborating with clients to identify product needs and inform feature development. This is a high-impact role where success is measured by revenue growth, partner retention, and actionable feedback to guide product innovation.
The successful candidate will work in a hybrid work environment with the flexibility to work from home, and work in our corporate headquarters in New York City on a weekly basis.
Key Responsibilities
Revenue Generation & Pipeline Development:
- Build and manage a pipeline of DSP clients, agencies, and inventory suppliers.
- Achieve quarterly and annual revenue goals tied to DSP media spend and exchange deals.
- Track performance and report progress against revenue KPIs.
- Partner with programmatic sales to ensure curated PMP access is available to DSP clients, enabling them to activate advertiser spend.
- Monetize, sell, and highlight the value of 1st Party Data as it relates to HCP and DTC.
Partnership Outreach & Sales:
- Drive adoption of the DSP and onboarding of premium publishers/SSPs.
- Negotiate commercial terms (percentage-of-media-spend fees, revenue shares, technical integration).
Product Feedback & Development:
- Act as the voice of the customer, collecting partner feedback on features and performance.
- Collaborate with the Product and Engineering teams to influence product roadmap and enhancements.
- Help define requirements for tools, reporting, and data integrations that improve partner satisfaction.
Relationship Management:
- Serve as the key point of contact for new and existing partners.
- Identify upsell opportunities, grow partner relationships, and drive long-term engagement.
Market Intelligence:
- Stay ahead of programmatic, HCP/DTC data trends, and regulatory changes
- Leverage competitive analysis to refine our positioning and go-to-market approach.
Onboarding & Enablement:
- Partner with AdOps to ensure smooth technical integrations and campaign setup.
- Develop partner-facing collateral, playbooks, and performance reports.
Qualifications
Experience:
- 4+ years in ad tech business development, with proven success in achieving revenue targets.
- Demonstrated success in driving DSP and/or exchange partnerships that resulted in measurable revenue growth.
Industry Knowledge:
- In-depth understanding of programmatic ecosystems (DSP, SSP, RTB, PMP).
- Familiarity with health care provider and consumer targeting, data privacy, and compliance requirements.
Skills:
- Strong revenue-driven mindset with a track record of meeting or exceeding sales quotas.
- Exceptional communication and presentation skills, comfortable engaging senior stakeholders.
- Ability to translate client needs into actionable product and feature recommendations.
Technical Aptitude:
- Understanding of DSP operations, campaign analytics, and data integrations.
- CRM proficiency (Salesforce, HubSpot) and experience with analytics/reporting platforms.
Preferred:
- Existing relationships with agencies, DSPs, or healthcare-focused publishers.
- Experience working with product teams to influence ad tech features or workflows
Salary range: up to $150,000 commesurate with experience
Newsweek is an equal opportunity employer. We seek employees of diverse backgrounds and are committed to providing an inclusive, equitable and respectful workplace.
