Job description
***This position is Remote***
Job Summary
We are looking for a Marketing Operations Specialist to join our growing marketing team and help drive the success of our demand generation and automation initiatives. This role will be responsible for managing marketing automation platforms, optimizing campaign performance, and ensuring seamless data integration across marketing and sales systems. The ideal candidate has strong technical and analytical skills, a passion for marketing automation, and the ability to execute and analyze marketing campaigns that drive engagement and revenue.
What you will do
- Manage and optimize marketing automation workflows, including lead nurturing, email campaigns, and audience segmentation.
- Support marketing automation integration with CRM platforms (e.g., Salesforce) and troubleshoot integration issues.
- Collaborate with marketing and sales teams to implement lead scoring models and improve conversion rates.
- Maintain and enhance database integrity through data cleansing, segmentation, and deduplication.
- Conduct A/B testing on email campaigns, landing pages, and other digital marketing assets to optimize performance.
- Monitor, analyze, and report on marketing campaign performance, providing insights and recommendations for improvement.
- Ensure compliance with email marketing regulations (CAN-SPAM, GDPR) and best practices.
- Assist with additional marketing operations initiatives such as attribution modeling, reporting automation, and personalization strategies.
Travel/Physical Demands
- Travel typically less than 10%. Office environment. No special physical demands required.
Qualifications
Must have:
- This role welcomes applicants with internship experience in marketing automation, email marketing, or marketing operations.
- Proficiency in marketing automation platforms (Pardot, Marketo, HubSpot, etc.).
- Experience with CRM systems, preferably Salesforce.
- Strong analytical skills and experience using Excel.
- Knowledge of database management, segmentation, and audience targeting.
- Basic understanding of HTML, CSS, or JavaScript is a plus.
- Strong project management skills with the ability to prioritize and manage multiple tasks.
Nice to have:
- 1-2 years of experience in marketing automation, email marketing, or marketing operations.
The posted range for this position is $42,000-$52,000 which is the expected starting base salary range for an employee who is new to the role to fully proficient in the role. Many factors go into determining employee pay within the posted range including prior experience, current skills, location/labor market, internal equity, etc. This position is eligible for a target bonus not reflected in the posted range.
What you get as a Henry Schein One Employee
- A great place to work with fantastic people.
- A career in the healthcare technology industry, with the ability to grow and realize your full potential.
- Competitive compensation.
- Excellent benefits package! Medical, Dental and Vision Coverage, 401K Plan with Company Match, Paid Time Off (PTO), Sick Leave (if applicable), Paid Parental Leave, Short Term Disability, Income Protection, Work Life Assistance Program, Health Savings and Flexible Spending Accounts, Education Benefits, Worldwide Scholarship Program, Volunteer Opportunities, and more.
About Henry Schein One
Henry Schein One is the global leader in dental management, analytics, communication, and marketing software. Our company’s products and services work together as one simple solution to provide users with a seamless and integrated experience.
Our company thrives because of our people. We believe in supportive, diverse, and inclusive workforce, inclusive environments, professional development opportunities, and competitive compensation packages. We value innovation, teamwork, and encourage work-life balance.
One of many reasons why Henry Schein One (HS1) leads the industry is because of our products, services and most importantly our people. In 2022 HS1 was awarded one of the top places to work for in Utah. To learn more, click here: 2022 Best Companies To Work For | Henry Schein One
Henry Schein, Inc. and Henry Schein One, LLC are Equal Employment Opportunity Employers and do not discriminate against applicants or employees on the basis of race, color, religion, creed, national origin, ancestry, disability that can be reasonably accommodated without undue hardship, sex, sexual orientation, gender identity, age, citizenship, marital or veteran status, or any other legally protected status.
Unfortunately, Henry Schein One is not currently hiring individuals residing in Alaska, Delaware, Hawaii, Iowa, Louisiana, Maryland, Nebraska, North Dakota, Rhode Island, South Dakota, Vermont, West Virginia, Washington DC, or Puerto Rico and other US Territories.
