Campaign Specialist

Job description

What Makes Us Stand Out:

With the combined strengths of SingleOps and Landscape Management Network (LMN), we lead the way in all-in-one business management solutions for the green industry. Every day, thousands of professionals in landscaping, tree care, design/build, snow removal, irrigation, and more rely on our tools to transform their business operations. From managing customer records and creating estimates to scheduling crews, processing payments, and gaining insights into real-time profitability—our software does it all. Together, our customers have processed over $4 billion in revenue, driving forward the green industry’s digital evolution.

As a team, we’re on a mission to reshape an age-old industry, and we’re looking for people who thrive on challenging and meaningful work. Our environment is highly collaborative, innovative, and supportive, with a shared commitment to having fun while making an impact. We live by our core values:  We Before Me, Bias to Act, Growth Mindset, The Extra 1%, Forgiveness, and 1 Customer, 1 Team. If this resonates with you, we’d love to meet you and explore how you can help us build the future of the green industry!

Our culture and growth has been recognized with multiple awards, it’s a great time to join!

• Comparably 2024 #²³⁄₁₀₀ Best (small/ medium sized companies) Leadership Teams
• Comparably 2024 #⁶³⁄₇₅ (small/ medium sized companies) Happiest Employees
• #9 Atlanta Business Chronicle’s 2024 Best Places to Work (Our second year in a row!)
• #6 of Built In’s 2024 Best Places to Work: Top 50 start-ups in Atlanta  (Our second year in a row!)
• Inc Magazine’s 2023 Best Places to Work
• Inc. 5000: #131 of 2024 Southeast Regional America’s Fastest Growing Companies. (Our third year in a row!)
• Inc 5000 America’s fastest-growing private companies (Our third year in a row!)
• Certified Great Place to Work Canada 2024

Location: Remote!

The reason behind the role…

As SingleOps, LMN, and Greenius merge into one industry-leading company, we’re expanding our Demand Generation team with a Campaign Specialist!

This will be an integral, hands-on member of our dynamic demand gen team supporting our 3 product brands. In this tactical role, you’ll be at the heart of executing multi-channel campaigns designed to engage both prospects and our customers.

If you thrive in a fast-paced environment and enjoy bringing creative marketing ideas to life – from crafting compelling email marketing campaigns to developing engaging social media posts – then this is the perfect opportunity to make a direct impact on our growth and community building efforts.

In This Role, The Ideal Candidate Will…

• Execute Campaigns:

  • Build and deploy targeted email marketing campaigns, with careful attention to segmentation and optimization practices
  • Create campaigns in our direct mail and gifting platform to support outreach initiatives
  • Set up, test, and execute webinars
  • Tailor campaign messaging for various deployments such as social, sales outreach (Gong Engage), and email
  • Support brand ambassador and influencer campaigns, such as social media takeovers

• Engage our Audience:

  • Collaborating closely with our event and partnerships team, execute campaigns that drive participation in tradeshows, workshops and training sessions
  • Build email marketing campaigns to keep our customers and prospects aware of important updates, such as product announcements
  • Monitor social media channels for mentions, comments, and messages, responding promptly and thoughtfully
  • Distribute customer communications as-needed

• Support Content Creation and Distribution:

  • Draft monthly newsletters to keep our audience informed and engaged
  • Draft and schedule social media posts for review and approval with the Content Marketing Manager at a regular cadence
  • Develop, schedule, and publish engaging content across all relevant social media channels (e.g., Instagram, Facebook, LinkedIn)
  • Manage YouTube channels including video uploads and playlist curation

• Update the Website:

  • Maintain and update the events and training calendar on our website, highlighting opportunities for audience participation and driving registration
  • Publish marketing assets including blog posts, on-demand webinars, and case studies

Qualifications:

• Proven Experience: 2-4 years of experience in a marketing role – B2B SaaS experience is an asset but not required!
• Demand Generation Acumen: Demonstrated experience supporting campaigns that generate qualified leads, build sales pipeline, and engage customers
• Email Marketing Expertise: Proficiency in developing and executing email marketing campaigns, including list segmentation, A/B testing, and analytics
• Social Media Savvy: Experience in creating and managing content for various social media platforms and understanding social media marketing best practices
• Content Creation Skills: Strong writing and editing skills with the ability to craft clear, concise, and engaging content for different channels within brand guidelines
• Organizational Skills: Excellent organizational and time management skills with the ability to manage multiple projects and deadlines effectively
• Tech Proficiency: Familiarity with marketing automation platforms, CRM systems (e.g., Salesforce, HubSpot), and website content management systems (e.g., WordPress)
• Collaborative Spirit: A team player with excellent communication and interpersonal skills.

SingleOps does not sponsor work authorization needs; candidates must have proper work authorization to work for any employer in the United States, without sponsorship from the company.

Reasons why you would love it here!

• Join an incredible team culture that’s all about collaboration, support, and having fun while making a real impact every day.
• We prioritize your well-being with comprehensive health, dental, and vision plans for you and your family.
• 401K Matching!
• We also offer additional options for HSA (with employer contribution!), FSA, Dependent Care FSA, short-term/long-term disability, life insurance, legal assistance, and much more!
• With a $1,000 annual professional development stipend, we invest in your growth through conferences, courses, or any tools that help you advance.
• Enjoy a great work-life balance with unlimited Paid Time Off, paid company holidays, and a company-wide shutdown from Dec 24 - Jan 1 for a well-deserved holiday break.

SingleOps is an Equal Employment Opportunity and Affirmative Action Employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender perception or identity, national origin, age, marital status, protected veteran status, or disability status.

SingleOps participates in the federal eVerify program.