Summary
Join a growing company where you can contribute to many “firsts” and enjoy benefits such as a monthly remote work stipend, home office equipment package, sick leave benefit, parental leave, annual leave, personal development fund, VSOP, international team-building trip, quarterly and monthly online get-togethers, flexible schedules, and an international team that loves to have fun at work.
Requirements
- Bachelor’s degree in business, Marketing, Communications or a related field
- 8+ years hands-on marketing experience with demonstrated knowledge of marketing plan development, managing vendors, event delivery and tactic execution
- Prior team leadership experience, including hiring and managing successful organizational change
- Proven experience working with sales teams and supporting programs to drive awareness and sales
- Prior Partner/Channel Marketing experience
- Ability to align tactical plans with strategies
- Strong consultative marketing approach to effectively engage with sales and channel partner community
- A strong understanding of marketing technology and principals
- Strong project management skills and attention to detail
- Highly motivated individual who thrives in a fast-paced team environment and is readily adaptable to changing market and organizational requirements
- Ability to consistently produce results on time and within budget
- Focused on data and metrics
- Strong verbal and written communications skills, including presentations
- Ability to effectively network and leverage internal and external resources
Responsibilities
- Develop and execute a revenue-generating US field marketing strategy and execute a quarterly updated 6-month rolling marketing activity plan aligned with overall company goals
- Establish Storyblok as a thought leader in the US market through targeted campaigns and thought leadership initiatives
- Using ICP Account Centric marketing tactics, generate new logo demand within the enterprise segment across the US
- Develop and manage a robust partner marketing program to drive mutual growth
- Build, develop, and inspire a high-performing field and partner marketing team to achieve ambitious growth targets
- Identify, recruit, and develop top marketing talent to support the team's growth and success
- Leverage data and analytics to identify market opportunities, optimize campaign performance, and measure ROI
- Measure and analyze marketing activity performance and ICP Account Intent progression to optimize ROI
- Work in partnership with the Campaign marketing team to gain leverage from core themes, content and influence future Field and Partner marketing requirements
- During planning development and at point of execution, socialize and gain input for the marketing plan from GTM stakeholders to ensure buy-in and support
- Research, choose, design and manage live events to be included as tactics in the overall marketing mix, and ensure there is a cohesive pre-event, at-event and post-event strategy to increase engagement and response rates
- Develop and implement pipeline acceleration programs jointly with sales
- Forecast, measure, analyze and report on impact of programs
- Own and manage the annual field marketing budget
- Prioritize and manage projects to timelines, budget, and resources
- Collaborate closely with sales, product, and customer success teams to achieve business objectives
Benefits
- Monthly remote work stipend (home internet costs, electricity)
- Home office equipment package right at the start (laptop, keyboard, monitor…)
- Home office equipment upgrade (furniture, ear plugs …) or membership to a local co-working space after your onboarding
- Sick leave benefit, parental leave and 25 days of annual leave plus your local national holidays
- Personal development fund for courses, books, conferences, and material
- VSOP (Virtual Stock Option Plan)
- The annual international team-building trip, quarterly and monthly online get-togethers
- Flexible schedules
