Manager, Paid Media

🇺🇸 United States - Remote
📢 Marketing🟠 Manager

Job description

About Starry

Starry is proud to be an Equal Opportunity workplace. Just like the internet service we provide, we do not discriminate. We welcome people from all over the world to share their knowledge and perspectives. At Starry, you can discover the many careers and opportunities that are made possible when you connect people to the limitless possibilities of the internet.

Our mission focuses on two things. First, we’re making the experience of accessing the internet simple, transparent, and delightful. Second, we’re bringing that experience to underserved communities around the world. We approach our mission with a cutting-edge wireless technology, customer service designed to delight, and a culture of innovation and intellectual curiosity.

We are looking to add a part time, Contractor to manage our paid media budget.

What You’ll Do

  • Own strategy and execution of Google Search, YouTube, Display, and social (Meta, LinkedIn, etc.) ad campaigns
  • Build, launch, and optimize paid campaigns to meet performance KPIs (CPA, ROAS, LTV, etc.)
  • Develop and test keyword strategies, audience segmentation, and creative variations
  • Manage conversion tracking (Google Ads, GA4,) and work with developers or analysts to troubleshoot
  • Regularly report on performance and deliver insights to inform budget decisions, channel expansion and promotion efficacy.
  • Coordinate ad, creative, and landing page A/B testing in collaboration with design and developers.

What we’re looking for:

  • 3–5+ years of experience managing Google Ads and Meta campaigns (Search, Display, Meta Feed/Stories).
  • Proven track record in improving ROAS and lowering CPA through structured experimentation.
  • Strong proficiency with Google Analytics 4, Google Tag Manager, and campaign attribution modeling.
  • Experience managing $50K–$200K/month budgets.
  • Strong ability to analyze data, interpret results, and make data-driven decisions.
  • Clear communication skills with the ability to present to non-technical stakeholders

Bonus points for:

  • Experience in telecom, subscription services, or highly competitive verticals.
  • Familiarity with tools like HubSpot, Looker, Wisepops, and Google Tag Manager.
  • Certifications (e.g., Google Ads, Meta Blueprint).
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