Job description
WHO ARE WE?
Launch Potato is a digital media company with a portfolio of brands and technologies. As The Discovery and Conversion Company, Launch Potato’s mission is to be the most innovative, tech-enabled media company connecting consumers to the world’s leading brands.
The company is headquartered in vibrant downtown Delray Beach, Florida, with a unique international team across over a dozen countries. Launch Potato’s success comes from a diverse, energetic culture and a high-performing, entrepreneurial team.
MUST HAVE
- Completely comfortable both working Eastern Timezone hours and supporting adhoc partner/business needs outside of standard hours whenever they occur.
- Demonstrated ability to interpret and act on performance data across KPIs such as CTR, CPC, CPA, ROAS.
- Strong communication, negotiation, and upselling skills.
- Proactive, growth-minded approach with a high level of organization and follow-through.
EXPERIENCE: Minimum of 2 years in publisher, affiliate, or performance marketing with direct publisher partner management and reporting ownership.
YOUR ROLE
Drive growth and retention across Launch Potato’s publisher partnerships by leveraging relationship management, data-driven optimizations, and cross-functional collaboration—maximizing performance with strategic insight, operational excellence, and a proactive, growth-minded approach.
Outcomes (Performance Expectations)
- Account Ownership – Own and grow a portfolio of publisher accounts; manage relationships, optimize campaigns, and increase partner value.
- Campaign Execution – Execute daily campaign operations including creative testing, launches, budget shifts, and pacing with 100% accuracy.
- Performance Optimization – Analyze campaign performance data to deliver actionable insights that improve CTR, CPA, ROAS.
- Revenue Growth – Contribute to top-line growth by expanding account opportunities and upselling additional placements or integrations.
- Documentation & Reporting – Maintain organized records of partner communications, test results, and campaign decisions across systems.
- Cross-Functional Collaboration – Partner with media buyers, analytics, and creative teams to scale campaigns and prioritize optimizations.
- Partner Communication – Establish a recurring communication cadence to support retention, strategic alignment, and satisfaction.
Competencies
- Relationship-Driven: Builds trust with external partners and internal teams through proactive, clear, and honest communication.
- Data-Literate: Uses Looker, Excel, and performance dashboards to uncover patterns, optimize outcomes, and make confident decisions.
- Organized Executor: Manages competing priorities and multiple accounts without dropping details.
- Collaborative Mindset: Works cross-functionally with speed, humility, and openness to feedback.
- Entrepreneurial: Seeks growth opportunities within existing partnerships and isn’t afraid to test new ideas.
- Coachable: Actively seeks guidance, applies feedback quickly, and shares lessons learned to elevate team knowledge.
TOTAL COMPENSATION Base salary is set according to market rates for the nearest major metro and varies based on Launch Potato’s Levels Framework. Your compensation package includes a base salary, profit-sharing bonus, and competitive benefits. Launch Potato is a performance-driven company, which means once you are hired, future increases will be based on company and personal performance, not annual cost of living adjustments.
Want to make your impact in a profitable, high-growth company? Apply now!
Since day one, we’ve been committed to having a diverse, inclusive team and culture. We are proud to be an Equal Employment Opportunity company. We value diversity, equity, and inclusion.
We do not discriminate based on race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.
