Job description
Dandy is transforming the massive and antiquated dental industry—an industry worth over $200B. Backed by some of the world’s leading venture capital firms, we’re on an ambitious mission to simplify and modernize every function of the dental practice through technology. As we expand our reach globally, Dandy is building the operating system for dental offices around the world—empowering clinicians and their teams with technology, innovation, and world-class support to achieve more for their practices, their people, and their patients.
About the Role
Dandy is hiring a Paid Search Manager to lead and scale our Paid Search program within our high-growth, venture-backed company. This role sits on the Growth team and is responsible for owning our paid search strategy across Google and Bing, driving lead generation, customer acquisition, and measurable business outcomes. You’ll have the opportunity to shape the go-to-market strategy, build a world class program, and work directly with Sales and Growth Marketing.
What You’ll Do
Lead end-to-end management of Dandy’s Paid Search programs across Google and Bing, from campaign structure to bidding strategies, keyword targeting, ad copy, and landing page alignment.
Build and manage campaigns across multiple countries and languages, tailoring strategy for local market nuances, budgets, and compliance considerations.
Manage budgets and performance to monthly, quarterly and annual growth targets.
Develop a robust testing roadmap for ad copy, landing pages, audiences, and bidding strategies, continually pushing performance forward through data-driven experiments.
Work cross-functionally with Campaign & Creative teams to steadily scale lead generation efficiently.
Collaborate with the Marketing Operations team to build enhanced reporting and improve channel analysis & optimization.
Collaborate with the Website team to improve lead quality and conversion rates.
What We’re Looking For
5+ years in a digital Paid Media role, with at least 4+ years of hands-on Paid Search experience (Google & Bing required).
In-depth knowledge of Paid Search channels & strategy
Proven track record managing and scaling Paid Search campaigns internationally across multiple markets, currencies, and languages.
A builder that loves to be hands on and in-platform
Performance marketing & analytical mindset. We are very data-driven!
Experience in B2B or B2C high growth tech company
Ability to problem solve autonomously and prioritize work based on a hypothesis driven approach centered around business value
Overall track record of professional and academic success
Bonus Points For
Experience using Marketo
Outstanding professional references to share
Experience with high-volume SMB B2B marketing motions
Relentlessly positive attitude, strong sense of humor, and the ability to have fun at work
For full-time positions, Dandy offers a wide range of best-in-class, comprehensive, and inclusive benefits tailored to each country where we operate. Our local benefits packages typically include healthcare, dental, mental health support, parental planning resources, retirement savings options, and generous paid time off—ensuring our team members are supported no matter where they live and work.
Dandy is proud to be an equal-opportunity employer. We are committed to building a diverse and inclusive culture that celebrates authenticity to win as one. We do not discriminate on the basis of race, religion, color, national origin, gender, gender identity, sexual orientation, age, marital status, disability, protected veteran status, citizenship or immigration status, or any other legally protected characteristics.
Dandy also fully complies with the Americans with Disabilities Act (ADA). We are dedicated to embracing challenges and creating an accessible, inclusive workplace for all individuals. If you require any accommodations for your interview or have any questions beforehand, rest assured that we will do everything we can to meet your needs. Visit Dandy Careers for more!
