Summary
Join Elevated Third as a Demand Generation Director to lead high-impact marketing initiatives that drive revenue growth and client acquisition.
Requirements
- Bachelor's degree
- 5+ years of experience in B2B marketing, growth strategy, or demand generation, preferably within a digital agency or consulting environment
- Hands-on experience with ABM platforms, particularly 6sense, to drive demand generation and create tailored marketing campaigns based on predictive insights and account intelligence
- Demonstrated success in managing multi-channel marketing campaigns that drive measurable business growth, with a focus on lead generation, customer acquisition, and ROI
- Experience with B2B marketing automation platforms and CRM tools, as well as analytics platforms
- Proven leadership experience, including managing cross-functional teams and collaborating with senior executives
- Strong analytical and problem-solving skills, with the ability to turn data into actionable insights and strategies
- Knowledge of current B2B trends, marketing strategies, and best practices in growth marketing, demand generation, and digital transformation
Responsibilities
- Lead the development and execution of data-driven demand generation strategies, leveraging analytics, automation, and CRM platforms (e.g. 6sense, Salesforce) to drive predictable revenue growth for our clients and our agency
- Identify and nurture new business opportunities in partnership with the sales and client services teams, focusing on customer acquisition and retention
- Develop scalable ABM frameworks that leverage data from 6sense to optimize marketing investments and maximize client ROI
- Collaborate with cross-functional teams to design and implement multi-channel campaigns (SEO, paid search, social media, email) that drive MQLs (Marketing Qualified Leads) and SQLs (Sales Qualified Leads)
- Build and manage relationships with key clients as a trusted advisor, ensuring their marketing initiatives are aligned with business goals
- Measure, optimize, and report on the success of demand generation campaigns, using tools like Google Analytics, marketing automation, and attribution models to ensure ROI
- Drive innovation in B2B marketing by staying ahead of industry trends, technologies, and best practices
Benefits
- Fully remote work environment with flexible hours and a strong culture of collaboration across time zones
- Competitive salary with a robust benefits package, including zero-deductible medical & dental insurance, a 100% employer-funded Health Reimbursement Account, and mental health support
- 401K with a 4% employer match and semi-annual profit-sharing opportunities
- Three weeks of paid time off, plus an additional week off between Christmas and New Year's Day
- Opportunities for professional development, wellness reimbursements, and annual company events
