Summary
CloudHire is seeking a Content Marketing Lead (Remote) with 3+ years of experience in content marketing or a related field. The successful candidate will develop and execute a global content strategy, manage social media platforms, paid advertising campaigns, and collaborate with the CEO to track key performance indicators.
Requirements
- 3+ years of experience in content marketing or a related field
- Excellent writing and editing skills with a keen eye for detail
- Strong communication and collaboration skills, with the ability to work effectively in a remote environment
- Ability to work independently and manage multiple projects simultaneously
Responsibilities
- Develop and execute a content calendar for various marketing channels (social media, blog, website)
- Craft compelling blog posts, articles, white papers, and other content aligned with brand messaging and marketing goals
- Curate high-quality, engaging content from credible sources to supplement original content
- Develop and implement a social media strategy to increase brand awareness, engagement, and lead generation for a global audience
- Monitor social media conversations in various regions, respond to inquiries, and build relationships with followers
- Analyze social media performance and adapt strategies based on insights
- Partner with the CMO to develop and execute paid advertising campaigns across various platforms (e.g., Google Ads, social media advertising) targeting global audiences
- Manage campaign budgets, monitor performance metrics across regions, and optimize campaigns for maximum return on investment (ROI)
- Collaborate with the CEO to develop a content scaling strategy for monthly white papers
- Track and report on key performance indicators (KPIs) for all marketing initiatives, including website traffic, lead generation, and social media engagement, considering global reach
Preferred Qualifications
- Experience with marketing automation tools
- Knowledge of the HR/Staffing industry
- Passion for staying up-to-date on the latest marketing trends
Benefits
- Competitive salary and benefits package
- Paid Time Off
- Work From Home
- Training & Development
- Performance Bonus
- 100% Remote
- Healthcare
- Vision
- Dental
