Digital Optimization Specialist

  • Remote - Brazil

Remote

Marketing

Mid-level

Job description

Join Our Team

Oowlish, one of Latin America’s rapidly expanding software development companies, is seeking experienced technology professionals to enhance our diverse and vibrant team.

As a valued member of Oowlish, you will collaborate with premier clients from the United States and Europe, contributing to pioneering digital solutions. Our commitment to creating a nurturing work environment is recognized by our certification as a Great Place to Work, where you will have opportunities for professional development, growth, and a chance to make a significant international impact.

We offer the convenience of remote work, allowing you to craft a work-life balance that suits your personal and professional needs. We’re looking for candidates who are passionate about technology, proficient in English, and excited to engage in remote collaboration for a worldwide presence.

We seek a CRO Specialist with a strong background in e-commerce optimization to join our team and take ownership of improving conversion rates across digital platforms. The ideal candidate will combine deep analytical expertise with a strategic mindset to boost performance and enhance the customer experience.

Key Responsabilities:

  • Develop and implement CRO strategies to optimize website and landing page performance.
  • Analyze user behavior, conversion data, and customer journeys using tools like Google Analytics, Hotjar, and other A/B testing platforms.
  • Work closely with design, product, and marketing teams to propose and execute testing hypotheses.
  • Monitor and report on key metrics to evaluate test results and guide future initiatives.
  • Optimize pages for SEO while improving conversion flows, especially in Shopify environments.
  • Identify growth opportunities through data and experimentation.

Must Have:

  • 5+ years of experience in CRO or a similar digital optimization role.
  • Hands-on experience working with e-commerce platforms, particularly Shopify.
  • Deep understanding of SEO best practices and their influence on conversion.
  • Proficiency with analytics and behavior tracking tools (e.g., Google Analytics, Hotjar, Crazy Egg).
  • Strong analytical and communication skills with the ability to translate data into actionable strategies.

Nice to Have:

  • Background in Growth Marketing.
  • Familiarity with A/B testing tools like Optimizely, VWO, or Google Optimize.
  • Basic knowledge of HTML/CSS and how it impacts page performance.

Benefits & Perks:

Home office;

Flexible Hours

Competitive compensation based on experience;

Career plans to allow for extensive growth in the company;

International Projects;

Oowlish English Program (Technical and Conversational);

Oowlish Fitness with Total Pass;

Connecting You (Internet allowance);

Anniversary bonus;

Wedding gift;

Pet adoption incentive;

New baby Oowl bonus;

Back to School bonus;

Streaming Subscription;

PTO Bonus;

Games and Competitions;

You can also apply here:

Website: https://www.oowlish.com/work-with-us/

LinkedIn: https://www.linkedin.com/company/oowlish/jobs/

Instagram: https://www.instagram.com/oowlishtechnology/

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