Director of Market Insights Content

  • $185k-$215k
  • Remote - United States

Remote

Marketing

Director

Job description

Wealthfront is looking for an experienced financial writer and editor to launch and grow a new content vertical as part of the Consumer Communications Team at Wealthfront. The goal of this new vertical is to empower young professionals to make informed financial decisions by developing timely, unique content that connects the prevailing macroeconomic news with their personal finance goals.

This role will oversee the creation of engaging, sharable content across a variety of formats and channels. This will include ideating and creating a mixture of short and long-form content in both written and video formats, and bringing this content to life on Wealthfront’s social media channels, emails, and blog. To support this strategy, this role will build and manage a team of experienced content creators, and will work closely with multiple teams across the company including Social Media, Editorial, Investment Research, Product Marketing, Compliance, and more.

Consumer Communications Team at Wealthfront:

The vision of the Consumer Communications Team at Wealthfront is to inspire and empower smart financial decisions through unique and relevant content. Through this vision, we aim to make Wealthfront the trusted partner for young professionals to manage and grow their wealth. Successful content strategists at Wealthfront think creatively about how to develop unique content that delivers value for our target audience, and are experienced at testing and iterating with a variety of topics, formats, and distribution channels.

This is an ideal opportunity for an experienced financial journalist and editor who wants to build a new content vertical and team from the ground up. Through this new content strategy, this role will help Wealthfront’s target audience expand their financial knowledge and deepen their relationship with our products.

Responsibilities:

  • Monitor market and macroeconomic news daily and generate high-quality, timely content ideas that help young professionals navigate market trends and build their financial confidence.
  • Build and manage a team of freelancers to bring these ideas to life across different platforms (social media, short and long-form video, email, etc.), with a focus on developing unique content that delivers value to Wealthfront’s audience.
  • Partner with Product Marketing, Lifecycle and Social Media teams to distribute content to clients and prospects across our channels.
  • Evaluate new content formats and distribution channels and make recommendations on which to pursue.
  • Partner with internal teams to measure the impact of your content and develop strategies to improve outcomes.

Qualifications:

  • 8+ years experience writing and editing timely and engaging financial market and macroeconomic stories at a top-tier news outlet.
  • Demonstrated experience writing and editing a variety of timely financial content, from newsletters to video scripts, and more.
  • Proven track record of building and managing a team of writers/content creators to produce high quality, engaging content.
  • Highly knowledgeable about investing and personal finance strategies, macroeconomic data, and how overarching financial trends impact young professionals.
  • Creative story teller with expertise in translating financial news and data into unique, digestible content.
  • Experience managing video content production is preferred, but not required.
  • Bachelor’s degree required.

This will be a 6-month, full-time temporary role, with the opportunity to transition to a permanent position at the end of the 6-month period. Estimated annual salary range: $185,000 - $215,000 USD. This position is not eligible to receive equity or bonus compensation.

About Wealthfront

Here at Wealthfront, our mission is to create a financial system that favors people, not institutions. We do this by leveraging technology to build powerful, low-cost, and easy-to-use financial products that help modern investors grow and manage their money.

We started with the ambition to transform the investment advisory business. By automating strategies typically reserved for the wealthy, we unlocked access to high quality investment advice for a digitally-native generation that was underserved by traditional institutions. Since then, we’ve expanded to a full suite of products designed to help our clients turn their savings into long-term wealth, including:

- A Cash Account that, through our partner banks, offers one of the highest annual percentage yields on uninvested cash in the industry, while providing instant and secure access to your money with no account fees and a full suite of checking features.

- A zero-commission Stock Investing Account with 50+ handpicked collections that help DIY investors discover new companies and make smarter investing decisions.

- Multiple automated investing portfolios designed to unlock tax savings through sophisticated strategies like fixed income, tax-loss harvesting, and direct indexing—which we offer at industry-leading low costs and accessible minimums.

Our award-winning products have attracted over 1 million clients who trust us with more than $80 billion of their hard earned savings—and we’re far from done. If you’re inspired to help us reshape the financial industry as we create our next chapter, let’s talk!

For more information please visit www.wealthfront.com.We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

Please review our candidate privacy notice.

Disclosures: All investing involves risk, including the possible loss of principal. Tax-Loss Harvesting benefits vary depending on the client’s entire tax and investment profile. Wealthfront doesn’t provide tax advice. The Cash Account is offered by Wealthfront Brokerage LLC (“Wealthfront Brokerage”), Member of FINRA/SIPC. Wealthfront Brokerage is not a bank. We convey funds to partner banks who accept and maintain deposits, provide the variable interest rate, and provide access to FDIC pass-through insurance. Investment management and advisory services–which are not FDIC insured–are provided by Wealthfront Advisers LLC (“Wealthfront Advisers”), an SEC-registered investment adviser. The checking features offered in the Wealthfront Cash Account are provided by Green Dot Bank, Member FDIC. Fees and Eligibility requirements may apply to certain checking features, please see the Deposit Account Agreement for details.

By “award-winning products”, please refer to www.wealthfront.com/reviews for more information. Wealthfront Corporation oversees Total Client Assets and Trusted Clients through Wealthfront Advisers and Wealthfront Brokerage. Wealthfront Advisers and Wealthfront Brokerage are wholly owned subsidiaries of Wealthfront Corporation.

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