Job description
Product Marketing Associate
WE’RE LUMA HEALTH.
Needing healthcare can be hard — getting care shouldn’t be.
We built Luma Health because we are all patients. We believe it should be easy to see and connect with our doctor. To get the care we need, when we need it.
So, we’ve created solutions to fix this problem. Our technology makes messaging easier, scheduling appointments more efficient, and it modernizes care delivery from beginning to end.
Product Marketing Associate
What YOU will do at Luma Health
- Support messaging & positioning - assist in creating clear, compelling messaging that highlights the value of Luma’s products. Help update and maintain message libraries and talk tracks.
- Sales enablement - work with marketing and sales to help build pitch decks, one-pagers, and other materials that make it easier for our customer-facing teams (AEs, SDRs, and customer success managers) to talk about our products.
- Product launch coordination - support the planning and coordination of product and feature launches, including internal rollout materials and launch announcements.
- Market and competitive research - conduct research to understand our buyers, competitors, and target markets. Help maintain competitive battlecards and persona profiles.
- Content development - collaborate with writers, designers, and product managers to produce content such as blog posts, product overviews, presentations, and customer-facing collateral.
- Analyst and partner relations – manage and maintain partner and marketplace listings, and assist with building positive relationships with key analysts and industry influencers.
- Cross-functional collaboration - partner with teams across the company, including product, engineering, sales, and customer success, to ensure alignment and execution of product marketing initiatives.
- Learn and grow - this is a growth-oriented role. You’ll be mentored by an experienced product marketer and high-performing marketing team, and will gain skills in product positioning, GTM execution, and customer storytelling.
Who You Are
- 1–2 years of experience in general marketing, communications, or a related field (experience in B2B or healthcare a plus but not required, specific experience in product marketing not required)
- Hungry to achieve and deliver, especially on a lean marketing team in a company with aggressive growth goals
- Enthusiastic about working on a small team where you can make a big impact
- Curious, resourceful, and eager to learn
- Strong writer and communicator, with an interest in making complex ideas easy to understand
- Comfortable working in an extremely fast-paced environment with evolving priorities.
- Organized and detail-oriented, with the ability to manage multiple tasks at once
We Take Care of You!
- Competitive Health Benefits: Luma Health covers 99% of the employee and 85% of the dependent premium costs.
- Work Life Balance
- Flexible Time Off
- Wellness Programs
- Discounted Perks
- 401(k) and Company Equity
Don’t meet every single requirement? At Luma Health we are dedicated to building an inclusive workplace. If you’re excited about this role but your past experience doesn’t align with every qualification in the job description, we encourage you to apply. You may be just the right candidate for this or other roles.
Luma Health is proud to be an Equal Employment Opportunity and Affirmative Action employer. We believe in order to thrive, businesses need a diverse team and leadership. We welcome every race, religion, color, national origin, sex, sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, genetic information, or other applicable legally protected characteristics. Everyone is welcome here.
Come join us if you want to make a difference in health care.
Pay Transparency Notice: Depending on your work location, the target annual salary for this position can range as detailed below. Full time offers from Luma also include stock options + benefits (including medical, dental, and vision.)
Pay Range: $90,000-$100,000
Please note that you will never be asked to submit payment or share financial information to participate in our interview process. All emails from Luma Health will come from “@lumahealth.io” email addresses. Any emails from other email addresses are scams. If you suspect that you’ve been contacted by a scammer, we recommend you cease all communication with the scammer and contact the FBI Internet Crime Complaint Center. If you’d like to verify the legitimacy of an email you’ve received from Luma Health recruiting, forward it to [email protected].
