Strategic Channel Manager

🇸🇬 Singapore - Remote
📢 Marketing🟠 Manager

Job description

Grafana Labs is a remote-first, open-source powerhouse. There are more than 20M users of Grafana, the open source visualization tool, around the globe, monitoring everything from beehives to climate change in the Alps. The instantly recognizable dashboards have been spotted everywhere from a NASA launch and Minecraft HQ to Wimbledon and the Tour de France. Grafana Labs also helps more than 3,000 companies – including Bloomberg, JPMorgan Chase, and eBay – manage their observability strategies with the Grafana LGTM Stack, which can be run fully managed with Grafana Cloud or self-managed with the Grafana Enterprise Stack, both featuring scalable metrics (Grafana Mimir), logs (Grafana Loki), and traces (Grafana Tempo).

We’re scaling fast and staying true to what makes us different: an open-source legacy, a global collaborative culture, and a passion for meaningful work. Our team thrives in an innovation-driven environment where transparency, autonomy, and trust fuel everything we do.

You may not meet every requirement, and that’s okay. If this role excites you, we’d love you to raise your hand for what could be a truly career-defining opportunity.

The Opportunity:

Grafana Labs is looking for a Strategic Channel Sales Manager, who will be responsible for developing, executing, and evolving all aspects of our partner go-to-market strategy in the Asia region (ASEAN, India, Greater China and Korea). You will work closely with the Sales, Solution Engineering, Marketing, Operations, and leadership team to align sales and go-to-market efforts with our product, technical, and sales development efforts. Your key task will be to develop and deliver immediate and future partner sourced revenue growth through our partner channel, working primarily with Grafana’s Regional Systems Integrators, Value-Added Reseller and Co-selling with Cloud Service Provider partners.

This role requires the experience to build an emerging partner community in the region and you will be well placed to act as a trailblazer to shape the role, develop and evolve the strategy to make your mark within a rapidly growing company where partners are a core element of its GTM.

This is NOT a programmatic Channel and Distribution role where operationalisation of programmatic elements of a Channel business is the priority. This IS a Sales focus Channel role for someone who thrives in a very fast paced environment, is comfortable owning a partner sourced revenue number and has what it takes to build upon a fast growing Channel business in the region.

What You’ll Be Doing:

  • Develop executive level relationships with Focus Partners in the Asia region
  • Own partner opportunity identification and deal acceleration activities to drive revenue targets
  • Lead the identification, activation and development efforts for regional partners
  • Develop partner capabilities, co-sell motions and brand awareness initiatives
  • Establish strong executive relationships to create partnership business plans
  • Work with leadership to manage pipeline and revenue commitments
  • Work across Grafana Labs to provide input on message alignment, operational coordination, and evangelism of the partner strategy and program

What Makes You a Great Fit:

  • 7+ years of experience in channel sales or sales (selling with partners)
  • Experience selling SaaS (open source technology is a plus) and familiar with BEPIC and MEDDPICC selling methodologies
  • Demonstrated history of consistent goal achievement at high growth startups
  • Experience in consultative sales approach with the primary goal of maintaining exceptionally high levels of customer, partner, and community satisfaction
  • Proven experience developing a high performing Channels strategy for SaaS vendors new to the Asia market

Bonus Points For:

  • Running Low Touch deal cycles with Partners independently of Direct Sales team
  • Demonstrated ability to increase Partner Sourced revenue (NACV) contribution to the Asia region’s overall revenue

In Singapore, the OTE compensation range for this role is $329,000 - $363,000 SGD.  Actual compensation may vary based on level, experience, and skillset as assessed in the interview process. Benefits include equity, bonus (if applicable), and other benefits listed on our careers page.

*Compensation ranges are country specific. If you are applying for this role from a different location than listed above, your recruiter will discuss your specific market’s defined pay range & benefits at the beginning of the process.

Why You’ll Thrive at Grafana Labs:

  • 100% Remote, Global Culture - As a remote-only company, we bring together talent from around the world, united by a culture of collaboration and shared purpose.
  • Scaling Organization – Tackle meaningful work in a high-growth, ever-evolving environment.
  • Transparent Communication – Expect open decision-making and regular company-wide updates.
  • Innovation-Driven – Autonomy and support to ship great work and try new things.
  • Open Source Roots – Built on community-driven values that shape how we work.
  • Empowered Teams – High trust, low ego culture that values outcomes over optics.
  • Career Growth Pathways – Defined opportunities to grow and develop your career.
  • Approachable Leadership – Transparent execs who are involved, visible, and human.
  • Passionate People – Join a team of smart, supportive folks who care deeply about what they do.
  • In-Person onboarding- We want you to thrive from day 1 with your fellow new ‘Grafanistas’ to learn all about what we do and how we do it.
  • Balance is Key - We operate a global annual leave policy of 30 days per annum. 3 days of your annual leave entitlement are reserved for Grafana Shutdown Days to allow the team to really disconnect. *We will comply with local legislation where applicable.

Equal Opportunity Employer: We will recruit, train, compensate and promote regardless of race, religion, color, national origin, gender, disability, age, veteran status, and all the other fascinating characteristics that make us different and unique. We believe that equality and diversity builds a strong organization and we’re working hard to make sure that’s the foundation of our organization as we grow.

Grafana Labs may utilize AI tools in its recruitment process to assist in matching information provided in CVs to job postings. The recruitment team will continue to review inbound CVs manually to identify alignment with current openings.

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