Job description
A career at Booksy means you’re part of a global team focused on helping people around the world feel great about themselves, every day. From empowering entrepreneurs to build successful businesses, to supporting their customers arrange ‘me time’ moments, we’re in the business of helping people thrive and feel fantastic.
Working in a rapidly growing, ever-changing scale-up comes with its own set of opportunities and challenges. If you prefer a stable environment, with clear processes and structures then, we’ve got to be honest, you won’t always find that here. However, if you enjoy inventively solving problems with others, helping create clarity when things get confusing, and prioritising your own path within ambiguity, then the chances are that you’ll love the opportunities available to grow your career at Booksy.
The people you’ll like to work with and things you’ll enjoy impacting:
Your career as Ambassador Manager at Booksy will focus on sourcing, building, and managing a network of influencers and brand ambassadors within the Polish market to drive brand visibility, engagement, and product advocacy. You’ll be a key player in the local marketing team, cultivating an effective and motivated ambassador community that drives not only brand exposure but also customer acquisition and retention. You’ll collaborate closely with the global marketing function to align strategies while ensuring that Polish market needs are met. Your passion for influencer and ambassador marketing will see you grow Booksy’s brand presence in the Polish market.
A bit about what you’ll be doing:
Identify and recruit a diverse group of local influencers and brand ambassadors that align with our brand values and objectives. Evaluate potential partners based on relevance, audience demographics, and engagement levels.
Build, manage, and foster strong relationships with local influencers and ambassadors, ensuring long-term engagement and collaboration. Act as the primary point of contact for all ambassadors and influencers.
Develop and execute influencer and ambassador campaigns that align with both local market objectives and global brand goals. Work with influencers to create authentic, engaging content that resonates with their audience and drives action.
Set clear performance metrics for influencer and ambassador campaigns (e.g., engagement rates, referral traffic, conversions, CPM) and track progress to ensure KPIs are met. Regularly report on campaign performance, insights, and opportunities for optimization.
Leverage the ambassador community to drive referral traffic, word-of-mouth marketing, and customer acquisition. Develop strategies to encourage ambassadors to promote the brand across multiple channels, including social media, blogs, events, and word-of-mouth.
Work closely with the local marketing team to ensure brand messaging is consistent and aligned across all channels.
Collaborate with influencers and ambassadors to create content that is aligned with the brand’s messaging and resonates with local audiences. Encourage creative freedom while ensuring brand guidelines are adhered to.
Keep up to date with local influencer marketing trends, emerging platforms, and competitor activities. Identify opportunities for the brand to innovate and stand out in the market.
Gather and analyze feedback and insights from the local market to inform global strategy.
Essentially, to ensure you succeed in this role you’re going to need…
- Provable, deep expertise and experience in influencer marketing, ambassador programs, or community management.
- A strong understanding of the influencer trends within the Polish market.
- Experience managing influencer campaigns and working with both macro and micro influencers.
- Excellent communication and negotiation skills, with a talent for building strong, long-term relationships.
- Results-driven with experience managing and reporting on KPIs.
- Proficiency in Polish and English.
Some of benefits we offer are:
- This is a remote position with occassional visits in the Warsaw office.
- Private medical care from Allianz health (subsidized by the company - various packages to choose from).
- Multisport card (voluntary and unsubsidized - various options to choose from).
- Additional life insurance from PZU (voluntary and unsubsidized).
- Pethelp (voluntary and unsubsidized).
- Online consultations with Psychologist Booksy (fully subsidized by the company).
- Wellbeing tools (Worksmile and Officevibe).
- Happiness Team initiatives.
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Our Diversity and Inclusion Commitment:
We work in a highly creative and diverse industry so it goes without saying that we strive to create an inclusive environment for all. We welcome people from all backgrounds and are committed to fair consideration in our hiring process. If you have any accessibility needs or require reasonable adjustments during the interview process, please contact us at [email protected], so we can best support you.
Kindly submit your application and CV in English to ensure it is successfully reviewed.