Business Development Manager

Job description

Seer Interactive is a digital marketing consultancy that harnesses compassion, data, technology, and AI to make a mark on our communities—our coworkers, our clients, our industry, and our neighbors. We relentlessly pursue (and share) the truth, bringing together millions of data points from quantitative and qualitative sources, enhanced by responsible, human-centered AI. Our purpose is to unlock potential across these communities, envisioning a world where doing the right thing is intuitive and informed.

At Seer, we see AI as a catalyst for innovation, collaboration, and creativity. Regardless of your division or discipline, leveraging AI is a core part of how we deliver smarter, faster, and more strategic outcomes for our clients. Our AI Council drives company-wide integration by focusing on education, purposeful implementation, and continuous learning — ensuring that AI is embedded in how we think, operate, and grow.

If you’re ready to uplift others, challenge your ego, commit to the truth, and be better than yesterday—keep reading.

Seer is a remote-first agency and a Certified B-Corp, with team members across the country. If an office environment is more your style, this position can also sit in our HQ office in Philadelphia. We can only consider candidates based in the US who can work continental US-based hours.

The Role: You, the Business Development Manager of our dreams, are equally confident in your practitioner chops, emotional intelligence, and ability to close the right business. You’re a digital expert turned business strategy pro who believes in a value-driven sales approach. You use data to understand who you can help win, and illustrate that to prospective clients in a consultative, strategic manner. You don’t view yourself as a sales leader, but rather a problem solver— you believe achieving your revenue target is a byproduct of building strong relationships and helping folks solve the problems that keep them up at night.

You have a passion for crafting digital marketing strategies & solutions within search marketing. You know what it feels like to work with a great client and have what it takes to bring them to Seer. You are polished, curious, have a strong sense of business acumen and while your attention to detail can be intimidating, your clients seriously love you for it. Over your career you’ve gained knowledge in SEO, Paid Media, CRO, Creative, AI and Analytics.

Welcome to the Business Strategy team! Ready to drive new business?

Role Highlights

• You will be responsible for a $2M revenue target from inbound leads, and you’ll work to bring in additional revenue from follow ups to inbound leads. Internally, you will work with teams to identify and close growth opportunities with current clients.
• You will not only manage inbound leads but also develop your own pipeline through strategic outbound efforts. This includes identifying and targeting new business opportunities, leveraging tools and data, and crafting tailored approaches to prospective clients.
• You will demonstrate expertise in both inbound and outbound strategies, ensuring a robust sales pipeline that aligns with the company’s growth targets.
• You will own and manage all processes from lead qualification, needs + strategy consultation, through to the client kick-off meeting. Just as prospective client partners vet Seer, you’ll do the same, ensuring each new partner shares our values. You’ll work to bring in clients who will treat our team as an extension of their own. You solve strategic problems that are connected to driving revenue.
• You’ll collaboratively create and present comprehensive SEO, PPC, and Analytics strategies to prospective clients including their C-level executive team.
• By demonstrating big picture marketing strategy, you’ll consult with prospective clients to illustrate how those efforts dovetail with long-term business strategy and goals. At times, this may involve traveling to the prospect’s site and further developing the relationship
• You could conduct preliminary competitive SEO, PPC, and Analytics analyses for inbound leads, partnering with our divisional teams to research & identify potential opportunities/threats.
• You will prepare and deliver site-specific proposals and negotiate contracts with the help and guidance of our legal team when needed.
• You’ll become a thought leader in the space; providing content for the Seer blog, speaking at conferences and attending networking events to speak to our work and identify new business opportunities for Seer
• You deliver the white glove approach to all clients; you’ll ensure only the smoothest transition between Business Strategy and account teams when a project is kicked off
• You will not only manage inbound leads but also develop your own pipeline through strategic outbound efforts. This includes identifying and targeting new business opportunities, leveraging tools and data, and crafting tailored approaches to prospective clients.
• You will leverage sales methodologies, with a preference for MEDDIC, to qualify leads, identify key decision-makers, uncover pain points, and drive deals to successful closure.

Essential Skills

• You’re no newbie. You know the digital marketing industry in/out and have been working in Digital Marketing / Digital Business Development for the last 3+ years. You have a proven track-record of exceeding goals in a high-growth environment and the agility to own multiple projects at once.
• You get shit done. Plain and simple. Nothing frustrates you more than bottlenecks and waiting around to execute on something. You’ve been known to roll up your sleeves and knock out a deliverable on your own in order to meet deadlines.
• You read between the lines. You’re able to get to the heart of a client’s business challenges and recommend the right solutions to fully support their needs.
• When it comes to getting everyone aligned and prepped to deliver a great presentation and/or solution, it’s you. Your ability to connect, build incredibly strong relationships, and speak in a way that resonates with various stakeholders is enviable.
• C-level execs don’t make you sweat– in fact, you’ve gotten comfortable with pitching to decision-makers at Enterprise-level companies.
• SEMrush, ScreamingFrog, BuiltWith, etc… You have an arsenal of BD tools at your disposal. Nothing gets you more excited than using technology to create efficiency & uncover insights.
• You have a way with words and you’re as diplomatic as they come; while every prospective client may not be the best fit for Seer, you offer insights and alternative solutions in a way that truly helps.
• You want to win and you’re open to trying something new - you’ve been diving head first into AI to try to find ways for it to improve your work life and home life.
• You’re an expectation setter and communicator both internally at Seer and externally with clients. There are few surprises and you haven’t missed a deadline yet.
• You have proven experience in building and managing your own sales pipeline, including initiating outbound efforts to engage with potential clients and creating opportunities where none previously existed.
• You are adept at outbound prospecting techniques, including cold outreach, follow-ups, and leveraging digital tools to connect with target clients.
• You have proficiency in using sales methodologies, particularly MEDDIC, to assess potential clients, guide sales conversations, and drive effective decision-making.
• Your deep understanding of MEDDIC enables you to qualify opportunities effectively, forecast sales accurately, and maintain a focus on high-value prospects.

This might not be the right role for you if

• Time-management, context-switching, and juggling multiple projects is quite challenging
• You do not want continued-learning and innovation to be an expectation
• Change management is difficult and you struggle with adapting to new tools and processes
• Integrating AI and automations into your day to day isn’t a priority for you currently

Compensation & Benefits

• Total compensation for this role is $80,000 - 105,000/year
• Your final offered compensation will be determined by your skills and experience
• Bonus for high performance available
• Evaluation of comp at least once a year
• Benefit highlights

$80,000 - $105,000 a year

Have questions about recruitment at Seer? Check out our Custom GPT: Guide to Talent Acquisition at Seer to drop in your questions! You can ask it anything about our hiring process, and how to best prepare for an interview with us.

As a B-Corp Certified organization, we are committed to creating an inclusive environment and are proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.

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