Job description
Base Salary: Up to $135,000+
Total Compensation Potential: Up to $145,000+ annually, including yearly bonuses.
Note: Average total compensation for this role is in the mid-six figures
Remote with occasional travel to the NYC office
Must be willing to work East Coast hours (9:30-5:30 ET)
This role will act as the day-to-day account lead for one of our flagship fashion retail clients, and sits at the intersection of outstanding leadership, communication, service, and campaign performance.
You will be responsible for working alongside one of Jump’s sister agencies in servicing the client and executing all aspects of strategy and execution of paid digital media campaigns across Google, Programmatic (DV360), Paid Social, including forecasting, identifying growth opportunities, performing data analysis, and leading our exceptional team to exceed client KPIs and grow businesses. These responsibilities include collaborative planning, strategic and tactical implementation, monitoring, optimization, analysis and reporting as part of a large team.
You will also be responsible for guiding conversations and brainstorms, providing insights, and creating compelling and engaging reports with our client services team.
You will be the client’s main point of contact, requiring you to have exceptional communication skills, and being able to set expectations and manage your team.
To break down these responsibilities in more granular detail, you will be expected to fulfill the following:
Daily management of paid digital media campaigns and budgets.
Work within client budgets and seek methods to improve metrics like ROAS, total revenue, cost per click, conversion rates, etc.
Leverage our real-time data dashboards and a plethora of reporting tools, you will communicate campaign performance to clients and create a clear road-map for the future
Analyze performance data and provide intelligent synthesis, interpretation and appropriate action plans based on conclusions
Continuously measure and optimize campaign performance while also establishing benchmarks and recommend future tests
Communicate with clients on all elements of the campaign, including planning, performance, and project status
Prepare reports and present results to clients and management
Maintain a high level of up-to-date knowledge of best practices and strategies in advertising networks (betas, ad network updates, innovation opportunities, etc.)
Use a data-driven approach to develop marketing strategies and marketing plans to support and achieve the client’s business objectives
Build effective relationships with clients
Gather data on consumer, competitor, and market conditions including building and maintaining test and learn environments with data-driven decision making that furthers all platforms and campaigns.
Testing against benchmarks each quarter.
7+ years of performance marketing experience required, specifically an emphasis on strategy and client relationship management
Extensive experience in with Google, Paid Social, and Programmatic
Ability to problem-solve and structure complex projects/plans with multiple stakeholders and deliverables
Ability to communicate effectively to all employee levels while understanding both the day to day and big picture
Ability to hire, train, and foster collaboration with a team that reports directly to you
Ability to work in a fast-paced environment while managing time effectively
