Summary
The Marketing Coordinator will lead all day-to-day marketing activities for Enerex's suite of software products, focusing on increasing revenue opportunities. They will create content sequences, own customer segmentation, manage events, and coordinate social media channels. The ideal candidate has a 'we before me' mentality, excellent communication skills, experience with C-level client relationship building, and a Bachelor’s degree in marketing or a related field.
Requirements
- Has a ‘we before me’. mentality and the ability to gel with an established team
- Will take ownership of a project and see it through to completion, even with obstacles
- Demonstrated work samples, such as content creation, event plans and post-event reports, should be available upon request
- Refined attention to detail and an eye for consistency
- Works independently on multiple projects simultaneously with minimal direction
- Has excellent written, verbal and interpersonal communication skills
- Experience with C-level client relationship building and management
- Bachelor’s degree, preferably in marketing, communications, or related field
Responsibilities
- Create copyright for content sequences (emails) within Hubspot to attract and gain new clients
- Own segmentation of our customer/prospect portfolio and personas
- Visual content creation or overseeing of creation for infographics, one pagers, customer testimonials and other material used to build confidence in prospects
- Own creation and delivery of unique Pitch Decks in Powerpoint
- Own creation and delivery of proposal templates for sales
- Create copyright for customer-focused communications as needed (thought leadership articles)
- Be the go-to person for Enerex seminars, events & online webinars (including planning, logistics, panel management, vendor management and follow-up). This will also include customer User Conferences
- Channel your creative side to generate traffic and leads at our seminars, both in-person and webinars
- Become a master at uploading and maintaining leads in Hubspot
- Coordinate/post social media content – own all social media channels
- Work closely with internal business units: DevOps, Customer Success, Sales Development Resources, and other related business units necessary for client satisfaction and lead generation
- Stay up to date on new product functionality
- Perform other job-related duties as assigned by the VP-Sales
Benefits
- Base salary plus commission on sales
- Health Insurance Premium paid 100% for Employee
- Paid Time Off - 3 weeks + company holidays
