Job description
Meta Ads Performance Manager
Location: Lahore, Pakistan (Telecommuting—Professional Home Office Required)
Department: Marketing
About WindshieldHUB
WindshieldHUB is a national leader in on-demand auto glass repair and replacement, serving customers in over 100 cities across the United States.We leverage technology to provide instant quotes, online booking, and same-day service delivered by certified technicians at our customers’ homes oroffices. With over 1 million drivers served and more than a decade of provenexcellence, WindshieldHUB is redefining convenience, quality, and trust in the auto glass industry. Our company is driven by innovation, dedicated to customer satisfaction, and powered by a diverse, talented team operating at scale.
About the Role
WindshieldHUB is seeking a highly experienced and results-driven Meta Ads Performance Manager to join our large, innovative Marketing Department. In this senior, fully remote position, you will take complete ownership of our Meta (Facebook/Instagram) advertising strategy, execution, and performance—with a primary focus on generating qualified leads and driving order conversions. This is not a casual remote job. The selected candidate must maintain a dedicated, fully equipped home office in Lahore, enabling them to work efficiently, professionally, and without distraction. You will be collaborating with a high-performing team across multiple departments and will be held accountable for measurable business growth and marketing ROI.
Key Responsibilities
- Develop, manage, and optimize paid social campaigns across Meta platforms (Facebook, Instagram, Messenger) to generate high-quality leads and drive order conversions.
- Own the full customer acquisition funnel—from audience targeting and creative development to landing page optimization and sales handoff.
- Rigorously analyze campaign performance, including cost per acquisition (CPA), cost per order, and return on investment (ROI), using advanced tracking and attribution methodologies.
- Collaborate remotely with the Marketing Department, sales, and customer service teams to ensure timely follow-up and maximize conversion rates.
- Implement A/B testing strategies for ad creatives, targeting, and landing pages to continually improve performance.
- Prepare and deliver comprehensive reports on campaign insights, trends,and actionable recommendations to senior leadership, focusing on business KPIs and revenue impact.
- Remain up to date on Meta Ads innovations, platform changes, and best practices to maintain a competitive edge.
- Mentor and provide guidance to junior team members as needed.
Requirements
- Minimum 5 years of hands-on experience managing Meta (Facebook/Instagram) ads for lead generation and order conversion, deally within service-based or local business sectors.
- Proven success in optimizing campaigns for business results, with clear examples of achieving substantial order and revenue growth—not just lead generation.
- Expert proficiency in Meta Ads Manager, pixel/event tracking, custom and lookalike audiences, and attribution models.
- Strong experience in full-funnel optimization, including landing page and sales process alignment.
- Advanced analytical and reporting skills; ability to translate data insights into actionable business strategies.
- Meta Blueprint Certification or similar credentials preferred (may be substituted by exceptional experience).
- Proficiency with CRM and lead management tools is a strong plus.
- Excellent communication, collaboration, and organizational skills; demonstrated ability to work within a large, cross-functional team.
- Must have a private, dedicated, and fully equipped home office in Lahore with reliable high-speed internet, up-to-date computer, and a quiet environment suitable for professional work.
Why Join Us?
- Professional remote position—work from a dedicated home office in Lahore, ensuring focus and confidentiality.
- Be part of a large, dynamic Marketing Department that values expertise, accountability, and innovation.
- Direct ownership of Meta Ads performance for a rapidly growing national brand.
- Make a measurable impact on company growth and success.
- Competitive compensation, commensurate with experience and results.
- Supportive, collaborative team culture committed to continuous improvement.
If you are ready to bring your Meta Ads expertise to a high-performing marketing team and deliver real business outcomes, please apply with your resume and a portfolio of successful campaigns.
