Product Marketing Manager

Job description

Do you want to empower organizations to build smarter compensation strategies while ensuring fair pay for all employees?

Syndio is a Series C technology company leveraging advanced technology and responsible AI to accelerate decision-making, streamline compliance, and democratize insights for consistent, equitable compensation practices at scale. Backed by $83M in investments from Bessemer Venture Partners, Voyager Capital, and Emerson Collective, we are expanding our team and products to help companies align their rewards strategies with their business goals.

Our customers are our greatest asset. Syndio partners with many of the world’s most recognized and respected enterprises, helping them implement leading-edge compensation solutions with expert guidance. We analyze pay for over 10 million employees across dozens of countries, ensuring fair, defensible rewards that drive better business outcomes.

Join us in our mission to help companies make smarter pay decisions they can trust!

About the Role

This is a role for someone who thrives on turning complexity into clarity. You’ll dive deep into product capabilities, customer needs, and market dynamics to craft messaging that’s simple, differentiated, and impactful. There’s plenty of space to bring fresh ideas, try new tools (especially AI), and push marketing forward in creative, modern ways. With the category evolving fast, this is an opportunity to shape how we show up and stand out.

As a core member of the Product Marketing team, you’ll play a hands-on role in driving Go-To-Market (GTM) strategy for Intelligent Pay. You’ll help shape the product narrative, support launches, and create enablement, all in partnership with Product, Sales, Customer Success, and Marketing. If you’re someone who’s hungry to learn, excited about AI, and eager to grow your impact, keep reading.

Why this job is exciting:

• Shape the story. Contribute strategically to GTM initiatives, including persona development, to accelerate growth.
• Champion the product. Act as a key product advocate who understands the market and competitive landscape and can support thought leadership together with Syndio domain experts.
• Lead launches that land. Partner with Product to drive launches and GTM programs that align with the roadmap and accelerate adoption and revenue.
• Create tools sellers love. Build sales decks, selling guides, demo scripts, and videos to move prospects and customers through the sales cycle.
• Experiment regularly. Use the latest AI tools to fast-track research and test new creative formats to accelerate Syndio’s mission amidst changing market dynamics.
• Create content that scales. Develop and scale targeted messaging and marketing assets that amplify impact across channels.
• Grow fast. Expand your strategic toolkit and contribute to product strategy in a category that’s reinventing itself.

About You:

• 3+ years of product marketing experience in B2B SaaS or enterprise software, with a strong desire to go deep on understanding new products and communicating their value across multiple formats.
• Experience contributing to GTM strategy and execution for a product or product line.
• Strong storytelling skills across written, visual, and verbal formats, with sharp editing instincts, AI prompting fluency, and critical thinking.
• Curious and creative, with a passion for learning, innovation, and experimenting with AI tools for research, content, and messaging.
• Technical aptitude and/or interest in building and delivering demos.
• Collaborative and clear communicator who builds strong cross-functional relationships.
• A critical thinker who brings fresh perspective and sound judgment to fast-moving work.

Why you’ll love it here:

• Check out our Employee Experience page for more information on our Mission & Values, Work-Life Balance, Pay Transparency, Diversity, Culture, and Benefits.
• 💰 Competitive Compensation. For this role our salary is targeted at $110-$130k USD per year. Final offer amounts are determined by factors such as experience and expertise. We take a geo neutral approach to compensation within the US, meaning that we pay based on job function and level, not location.
• 🏆  Syndio Equity. So you can share in Syndio’s success.
• 🏝  Flexible Vacation Policy. We encourage our team to recharge when they need to, plus paid sick & safe time, compassion leave, and voting leave.
• Paid parental leave.
• 🩺  Medical, Dental, Vision. Syndio pays 90% of employee premiums, and 50% for dependents.
• 🏥  Life Insurance & Disability. Syndio covers the full premium.
• 🏦 401(k). To help you save for your future
• Fully remote model - #LI-Remote

Role progression:

• Within 1 month, you’ll complete a comprehensive onboarding to get up to speed on Syndio’s solutions and evolving landscape. You’ll meet key stakeholders and learn the platform demo.
• Within 3 months, you’ll contribute to GTM assets and execute product launches. You’ll support product enablement for Sales, gather customer feedback, and use your learnings to develop new marketing campaigns.
• Within 6 months, you’ll help track the success of GTM plans, continue supporting and improving product launches and campaigns, and analyze their impact on pipeline and adoption, bringing a strategic lens to everything you do.

Interview overview

Below you’ll find an outline of the interview plan for our Product Marketing Manager position. Please note that while this is what we expect the process to look like, we may ask you for supplemental information or require an additional step before making a final decision.

1. Recruiter Screen - 25min
2. Hiring Manager - 30min
3. Loop - Three 30min video calls with departmental peers and cross-functional team members - 1.5hrs
4. Take-Home Skills Evaluation + Follow-up with Hiring Manager - 45mins
5. Final Interview VP of Marketing - 30min

At Syndio, we’re building a diverse team that values candor, curiosity, and community. If you share these values and are interested in joining us, we’d love to talk with you even if you don’t 100% meet the “about you” listed here. We don’t expect anyone to have all the answers, as long as you’re willing to learn and grow with us.

Employees joining the Syndio team at this early stage of growth will impact this critical social issue and support a growing customer base (including Nordstrom, General Mills, Match Group, and others) to take tangible action on workplace fairness.

Syndio is an Equal Opportunity Employer. We are building an inclusive and collaborative workplace as we grow, and we welcome team members regardless of gender/identity, sexual orientation, race or cultural background, religion, physical disability and age.