Job description
Tebra only initiates contact with candidates via email from an official Tebra email address (@tebra.com, @patientpop.com, or @kareo.com) or through our applicant tracking system, Greenhouse. We will only ask you to provide sensitive personal information through our official application portal — not via social media or text message. We do not conduct interviews via instant messaging.
About the Role
Tebra is looking for a strategic and creative Social Media Manager to shape our online presence, deepen customer engagement, and drive brand awareness across key platforms. This role sits at the intersection of content creation, customer engagement, and brand reputation — helping Tebra connect with healthcare professionals in authentic and impactful ways. The ideal candidate will be a savvy communicator, comfortable on camera, and passionate about turning complex ideas into engaging, social-first stories.
This position reports to the Director of Content Marketing, and you will be joining the Organic Marketing team, dedicated to establishing Tebra as the leading practice management software for private practices.
Your Area of Focus
- Own and evolve Tebra’s social media strategy across LinkedIn, YouTube, Instagram, Reddit, and other emerging platforms.
- Manage a cross-platform content calendar and oversee day-to-day publishing, monitoring, and engagement.
- Create social-first content that resonates with healthcare professionals — including physicians, medical billers, and practice owners.
- Serve as a visible or behind-the-scenes host for short-form videos and repurposed webinar content.
- Write compelling, brand-aligned copy that informs, educates, and builds trust — especially for LinkedIn and YouTube.
- Partner with Creative to develop visual assets, videos, and explainers tailored for each platform.
- Collaborate cross-functionally with Demand Generation, Product Marketing, Organic Marketing, and Customer Marketing to support product launches, customer stories, webinars, and campaigns.
- Build and manage a healthcare micro-influencer and UGC (user-generated content) program, identifying credible voices to advocate for Tebra.
- Monitor brand mentions, product feedback, and customer escalations; respond and route issues as needed to protect brand reputation.
- Actively participate in healthcare-specific forums (e.g. Reddit) to build credibility, contribute value, and surface insights.
- Track, analyze, and report on content performance (e.g. audience growth, engagement, share of voice); make data-driven optimizations.
- Stay ahead of social platform trends, healthcare industry shifts, and algorithm updates to keep Tebra relevant and engaging.
Your Professional Qualifications
- 4+ years of experience managing social media accounts for a B2B or SaaS company; healthcare or tech industry experience preferred. What’s essential is your ability to quickly learn healthcare practice operations, billing workflows, and the challenges faced by private practices.
- Strong on-camera presence or willingness to become a video spokesperson.
- Exceptional copywriting skills with a knack for translating complex topics into accessible, engaging posts.
- Deep understanding of platform-native content strategies across LinkedIn, YouTube, IG, and Reddit.
- Demonstrated ability to build and execute content calendars, and run content in coordination with larger marketing campaigns.
- Experience with tools like Sprout Social, Asana, Slack, and Canva.
- Understanding of online community dynamics and comfort engaging directly with customers and prospects.
- Strategic thinker with a bias for execution and an eye for brand consistency.
- Resilient and composed — able to navigate feedback, online criticism, and shifting priorities.
About Tebra
Kareo and PatientPop have joined forces to become Tebra, the digital backbone for practice well-being. While our teams are still supporting both products, our new hires and current employees are now united as Team Tebra.
Tebra aims to unlock better healthcare by helping independent practices bring modernized care to patients everywhere. Well over 100,000 providers trust Tebra to elevate their patient experience, and help them grow their practice. At Tebra, we’re building the future of well-being together. That shared vision for tomorrow begins with compassion and humanity today.
Our Values
Start with the Customer
We get to know our customers - and their patients - and look at the world through their lens.
Keep It Simple
Healthcare is too complex. We aim to simplify it for everyone.
Stay Entrepreneurial
We reject the status quo and solve problems with creativity, perseverance, and a bias to action.
Better Together
We are diverse, humble, and collaborative. We put the team first and win together.
Celebrate Success
Life is short and joy is underrated. We take time to have fun and celebrate success.
Perks & Benefits
In addition to our healthcare benefits, we also offer amazing perks! Need work from home basics? We offer a discount through Dell! We also offer a number of resources to help you keep your mind and body healthy. Check out obe Fitness or Gympass for a great workout, or LifeWorks Employee Assistance Program to find mental health resources, along with other resources for everyday occurrences.
#LI-SS1 #LI-Remote
In compliance with California’s pay transparency laws, the compensation range for this position will be provided and may include an hourly rate, annual salary, or On-Target Earnings (OTE), depending on the nature of the role. The specific compensation structure and detailed range will be discussed with qualified candidates during the initial talent screen.
Remote Pay Range
$90,000—$100,000 USD
Tebra is an equal opportunity employer. All applicants will be considered for employment without attention to age, race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status.
California residents who apply or are recruited for a job with us: please carefully review our California-specific Privacy Notice under the California Consumer Protection Act here: https://www.tebra.com/privacy-policy/california-supplemental-notice/
If you would like to report a fraudulent Tebra job posting, please contact us at [email protected] and consider reporting your experience to the FBI’s Internet Crime Complaint Center or the Better Business Bureau to help keep others safe online, too.
