Social Media Specialist

at OneIMS - Integrated Marketing Solutions
πŸ‡­πŸ‡³ Honduras - Remote
πŸ“’ MarketingπŸ”΅ Mid-level

Job description

At OneIMS, we help B2B companies build predictable revenue engines by combining demand generation, HubSpot implementation, and sales enablement strategies.

We’re seeking a creative and strategic Social Media Manager based in Latin America who can lead and execute engaging content strategies across LinkedIn, Instagram, YouTube, and TikTok. The ideal candidate is a hybrid talent β€” a designer, video editor, and digital strategist who knows how to tell compelling stories that convert.

This role is perfect for someone who wants to work with a fast-paced U.S.-based agency and own the brand voice across multiple high-impact channels.

Responsabilities

1. Content Strategy

  • Develop channel-specific strategies for LinkedIn, Instagram, YouTube Shorts, and TikTok
  • Build and manage monthly content calendars focused on awareness, engagement, and conversions
  • Collaborate with our marketing, podcast, and video teams to repurpose long-form content into short-form assets

2. Creative Production

  • Design branded graphics, carousels, quote cards, infographics, and motion content
  • Use AI-powered tools (e.g., CapCut, Runway, Descript, VEED) to produce and edit engaging short-form videos
  • Ensure all creative assets align with OneIMS brand guidelines and client messaging

3. Posting & Engagement

  • Schedule and publish content across all platforms
  • Monitor performance and engagement, respond to comments, and manage communities
  • Identify trends and jump on real-time opportunities when relevant to our brand

4. Performance Analysis

  • Report on content performance using KPIs like reach, engagement, and video watch time

  • Use data to optimize future posts and creative formats

  • Run tests and experiments to drive better results over time

  • 2+ years of experience in social media content creation and management

  • A strong portfolio showcasing graphics and short-form video work (LinkedIn and TikTok especially)

  • Familiarity with AI tools for video editing, subtitling, and repurposing (e.g. Descript, CapCut, Runway)

  • Solid design skills using Canva, Adobe Suite, or Figma

  • Experience using publishing tools like Buffer, Metricool, or Hootsuite

  • Strong English communication (written and spoken); Spanish or Portuguese is a bonus

  • Detail-oriented and self-managed with a creative mindset

Bonus Qualifications

  • Experience working in or with B2B SaaS or agencies

  • Knowledge of HubSpot or inbound marketing principles

  • Ability to turn long-form assets (e.g., webinars, podcasts) into snackable video clips

  • Remote work aligned to CST business hours

  • A collaborative, performance-driven team culture

  • Opportunities to grow your skills in AI-powered content production

  • Access to agency tools, training, and real-world client campaigns

  • The chance to shape the online voice of a leading growth marketing agency

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