Job description
The User Acquisition Specialist for Mobile Apps will be responsible for leading user acquisition and monetization strategies through our key Ad Network partners, helping to scale our entire portfolio of apps globally. This role will leverage data and analytics to identify strategic opportunities that increase revenue and maximize yield across our main acquisition channels. The User Acquisition Specialist for Mobile Apps will also work closely with our SEM and Paid Social teams to effectively coordinate new launches and align the overall user acquisition strategy.
- 2+ years in user acquisition for mobile apps (Ad Networks, Paid Social, Google)
- Proven experience and deep understanding of working with SKAdNetwork for iOS user acquisition campaigns.
- Strong ability to work with large datasets and performance metrics, with focus on LTV and the impact of user quality on overall performance.
- Comfortable working with large budgets
- Fluency with MS Office (Excel, PowerPoint, Word, Outlook) and BI tools (Looker, Tableau, Power BI etc).
- Demonstrate a strong ability to communicate effectively with both internal and external partners.
- Must be able to operate effectively in a fast paced, dynamic, ever evolving space where technologies and methodologies of measurement change often and rapidly.
- Capability to work proactively under pressure, understand company’s needs and build strong relationships with ad networks and relevant partners.
Responsibilities:
- Set up and manage a variety of digital display campaigns for iOS and Android apps across multiple programmatic channels—including ad networks, exchanges,and DSPs—ensuring reach, efficiency, and scale while meeting performance KPIs.
- Driving continuous campaign optimization to maximize ROAS.
- Identify online media buying opportunities by growing current relationships as well as locating new partners.
- Work closely with the Product and Data teams to ensure alignment with the company’s overall objectives.
- Prepare performance reports detailing delivery and performance of the campaigns.
- Generate new audiences using DMPs in order to better target customers.
- Stay up to date with the AdTech ecosystem and the app business to apply innovative solutions.
Your team
We’re team-first. If you believe in the power of collaboration and that the team’s success is your success, then you’re one of us!
Fun is fundamental. We believe in forming strong bonds in and outside the office. That’s why we have a team-building budget and organize activities to enjoy ourselves.
Positivity wins the day. Bring a positive attitude and communicate openly. Self-awareness and an openness to learn are always a plus.
Perks of being one of us
- Full-time, permanent contract
- Flexible time off, no blackout dates, plus your birthday, Christmas’ Eve and New Year’s Eve off
- Remote work
- Flextime (7 – 9:30 a.m. / 3:30 – 7:30 p.m)
- Free Friday afternoons (a 7-hour workday!) + 35-hour week in July and August (free afternoons here we come!)
- Enhanced career path designed just for you
- External training budget
- We celebrate all company landmarks
Sounds good? Apply now! We’re looking forward to getting to know you.
Location
You’ll have the flexibility to choose whether you’d like to come to the office every day, from time to time, or work fully remote. We want you to find the best combination for you.
If you prefer to be surrounded with amazing people, our exceptional office is in Barcelona’s Blue Building, located right on the city’s seafront. Besides our stunning views, you’ll enjoy our office perks such as free fruit, snacks, and coffee and you’ll also be able to take part in our Mario Kart and table tennis competitions.
We are an Equal Opportunity Employer and are committed to providing employees with a work environment free of discrimination and harassment.
The personal data you provide will be used solely to manage your candidacy for the purposes of this position. You can exercise your rights of access, rectification, or cancellation by sending a letter to Avenida Litoral, 12-14, 5ta planta, Barcelona 08005. Additionally, you can email us at [email protected], including documentation proving your identity.
