Job description
GumGum is a contextual-first, global digital advertising platform that uses advanced AI technology to serve captivating creative ads that drive consumer attention, without the use of personal data. At GumGum, we don’t need to know who you are to deliver relevant and engaging ads that align with your active frame of mind. We believe that a digital advertising industry based on context rather than personal data builds a more equitable and less invasive future for the internet and is better for consumers, publishers and advertisers alike. Our blueprint for the future, The Mindset Matrix™, combines the power of context and creative in digital advertising to deliver superior attention and drive consumer action without sacrificing personal data.
To be a part of this next phase of digital advertising that prioritizes data privacy, please visit www.gumgum.com/careers
The Vice President, Agency Development serves as the senior executive accountable for GumGum’s relationship with a Global Holding Company. This role carries full strategic, commercial, and operational ownership of the partnership, with a mandate to accelerate growth, drive innovation, and secure GumGum’s position as a top-tier partner across the Hold Co agencies and markets.
As a key member of the revenue leadership team, this role will set the vision for agency development within the holding company, oversee execution, and ensure alignment with GumGum’s broader business objectives. The ideal candidate brings deep holding company expertise, a track record of scaling high-value partnerships, and the leadership presence to engage at the highest levels inside both organizations.
Note: GumGum fosters a flexible work environment, offering GumGummers the ability to work either in-office or remotely/from home. However, for occasional in-person collaboration, we kindly ask that this position be located within a ‘commutable’ distance to our office.
What You’ll Achieve
- Own and Lead the Hold Co Relationship: Serve as the single point of accountability for the entire Hold Co partnership, setting the long-term vision and commercial strategy.
- P&L Accountability: Drive profitable revenue growth from the Hold Co accounts; manage forecasting, budgeting, and commercial performance.
- Strategic Growth Development: Develop and implement a multi-year partnership plan that increases GumGum’s footprint, solution adoption, and share of wallet.
- Executive Engagement: Build and sustain trusted relationships with the Hold Co C-suite and senior executives, positioning GumGum as a strategic business partner.
- Trading Deal Strategy: Lead all holding company-level trading agreements from inception through implementation, ensuring commercial terms that deliver mutual value and long-term sustainability.
- Technology Integration: Champion the integration of GumGum’s technology and platforms into the Hold Co’s workflows, buying systems, and planning infrastructure to unlock scalable adoption, long-term value, and preferred vendor positioning
- Cross-Functional Financial Alignment: Collaborate closely with Finance to structure trading deal terms that support growth while protecting margin and overall commercial viability.
- Sales Enablement: Partner with regional sales leadership to activate and ensure consistent adoption of trading agreements, visibility of performance, and market-level execution excellence.
Skills You’ll Bring
- 15+ years of experience in digital advertising, media sales, or agency development, with extensive experience managing holding company Partnerships at a senior executive level.
- Proven track record of delivering revenue growth and managing multi-million-dollar P&Ls.
- Proven ability to lead complex, high-value partnerships with creativity and commercial acumen.
- Strong network within at least one Global Hold Co or comparable holding companies.
- Executive presence and ability to influence at the C-suite level, both internally and externally.
- Deep experience negotiating and managing holding company trading deals and driving their implementation across large sales organizations.
- Demonstrated ability to lead and support technology integration efforts with agency partners.
- Strong collaboration skills, especially with Finance, Product, and Engineering teams, to ensure sustainable deal structures, platform integration, and ongoing performance tracking.
- Strategic thinker with strong operational discipline and an ability to translate vision into action.
- Experience working in or with a fast-paced, high-growth technology or media company.
- Deep understanding with the evolving ad tech and digital media landscape.
- Comfortable being an individual contributor in the near-term, with potential to build a team.
What We Offer
At GumGum, competitive base pay is a part of a total rewards package which also includes benefits, an emphasis on recognition, development, and wellness. The reasonable estimated base pay range for this role is from $200,000 - $230,000 annually. The actual amount may be higher or lower. Individual compensation will vary based on factors including, but not limited to, relevant qualifications, work location, and labor market conditions.
The total rewards package offered also includes an employer-matched 401(k) retirement plan, and depending on the role, participation in a bonus, commission, or stock incentive program. Your recruiter can share more specifics during the hiring process. Learn more about our U.S. benefits & perks package at gumgum.com/benefits.
Awards
- Shortlisted for Marketing Technology Company of the Year for the 2023 Mumbrella Awards
- 2024 Winner of 7 BuiltIn Awards on a national, regional, and remote scale - including Remote Best Places to Work at #25 and Best Midsize Places to Work in Los Angeles, CA at #9
- Ad Exchanger Programmatic Power Player 2022 and 2021
- CTO Hero Award of OTT.X 2023
- Digiday Media Awards Europe finalist 2022 and 2021
- Finalist for the 2023 AdExchanger Awards Best Video Technology For Media Suppliers
- Gold Award at the IAB Mixx Awards in Belgium in the “Best Use of Advertising Technology” category
- The Drum Award Digital Advertising: Game-changing Technology for Domino’s case study
GumGum is proud to be an equal opportunity employer. At GumGum, we believe in cultivating an environment where our team members can bring their authentic, whole selves to work. Encouraging identity and belonging is one of the many aspects of our culture that makes us stronger as an organization and drives innovation. We are committed to building and delivering a diverse, inclusive, and equitable workforce that is representative of the world around us, where all individuals are treated with respect and dignity - and to act swiftly if this value is ever threatened. We are constantly striving to be better, and we continue to take strategic steps to advance representation.
Learn more about our DEIB programming at gumgum.com/deib
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LinkedIn: GumGum
Tweet us: @gumgum
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