Job Description
Your Opportunity at ARC’TERYX:
As the Manager, Marketing – Taiwan, you lead the planning and execution of marketing forthe across retail and wholesale channels. Partnering with channel owners and regional marketing teams, you write campaign and project briefs that integrate into the go-to-market process. This role works closely with Creative and Product Line Management (PLM) teams toinform and develop the seasonal calendars, aligned to the overarching brand strategy.
This role is based in Taipei office and is open to Friday Work from home. Candidates must be eligible to work in Taiwan.
Meet Your Future Team:
The Brand Marketing team is the direct connection between the guest and the Arc’teryx brand, through content and experience. We work in lockstep with our Regional Brand, Creative, Communications, Community, and Operational Teams, as well as our partners and agencies to create experiences and tell stories that are relevant, thought-provoking and true to who we are.
If you were the Manager, Marketing –Taiwan, here are some of the core activities you would be doing:
Developing, managing, and executing marketing and communication plans, in close partnership with channel owners across E-comm, Retail and Community teams
Overseeing the end-to-end execution of campaigns, from planning and execution to results and recap and managing the production budget
Managing the seasonal marketing calendar and writing briefs in accordance with brand strategies
Managing how creative assets and campaigns are delivered – inclusive of channels owned by both Global and Regional teams
Working closely with PLM, Design, and Creative teams to develop strong understanding of collections and build product education tools
Creating global directives and tools to guide how it shows up in market across events, retail stores, and community engagements
Here are some of the things you could be working on in the future:
Presenting strategies to Global teams in key stage gate meetings
Developing strategies for brand events and launches in emerging markets
Working on future retail concepts including stand alone and pop-up stores
Are you our next Manager, Marketing - Taiwan?
You have a bachelor’s degree in marketing, communications or the equivalent field
You have 5+ years of experience in a marketing or creative role, including 2 years in management
You have a strong understanding of the outdoor and fashion market landscapes
You have a strong ability to communicate to both an audience of peers and of senior leaders
You have a proven track record and deep understanding of marketing concepts, channels and platforms
You have a thorough understanding of customers’ online behavior, from brand awareness and acquisition tactics to transactional experience
You can leverage data to establish an online marketing vision and strategy
You are highly organized, able to effectively manage your time, and you possess strong analytical, presentation and communication skills
You are proactive in identifying the root cause of issues and developing solutions
You are highly flexible and adaptable when faced with ambiguity
You effectively balance autonomy and collaboration
You inspire breakthrough thinking and continuous improvement
You seek the best (but sometimes not the easiest) solutions, with an unwavering commitment to do what is right
Equal Opportunity
Arc’teryx is committed to actively creating and fostering a culture of inclusivity where voices are heard, people are seen, and values are respected. We care about the uniqueness of our applicants, employees, and guests, and we do so in a safe space fueled by curiosity and acceptance.
Creating an inclusive workplace is connected to our core value Do Right while also having the added benefit of helping make our business better. We believe inclusion helps us to create a healthier, happier workplace, drive creativity and innovation, and reflect the communities where we operate.
All applicants, employees, and guests can expect equality of opportunity and fair treatment in alignment with our values.
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