Job Description
Binance is a leading global blockchain ecosystem behind the world’s largest cryptocurrency exchange by trading volume and registered users. We are trusted by 300+ million people in 100+ countries for our industry-leading security, user fund transparency, trading engine speed, deep liquidity, and an unmatched portfolio of digital-asset products. Binance offerings range from trading and finance to education, research, payments, institutional services, Web3 features, and more. We leverage the power of digital assets and blockchain to build an inclusive financial ecosystem to advance the freedom of money and improve financial access for people around the world.
About the Role
Binance is looking for a self-driven BD professional with 5–7 years of experience to grow spot trading volume market share through institutional and regional channels. This role sits inside the VIP team and operates at the intersection of client development, regional market dynamics, and product feedback.
Responsibilities:
Spot Volume Growth
Acquire and activate VIP-tier clients, prop trading firms, hedge funds, market makers, HNW retail desks, and convert them into sustained spot volume contributors
Own a regional volume target and track performance against spot market share metrics vs competitors
Identify and work with internal teams to design incentive structures or campaign responses
Regional & Local Amplification
Build localised go-to-market strategies that adapt global Binance products to regional market structure, client behaviour, and regulatory context
Develop and maintain relationships with regional trading communities, OTC desks, VIP aggregators, and local crypto networks
Co-ordinate with internal teams on regional trading competitions, fee promos, and volume campaigns tied to measurable outcomes
Institutional Product Ideation & Iteration
Capture and structure client feedback on margin, sub-accounts, lending terms, and OTC workflow into actionable product proposals
Work with product and engineering stakeholders to validate institutional feature gaps and contribute to prioritisation discussions
Run small-scale pilots with anchor clients to test product iterations before broader rollout
Self-Directed Execution
Maintain your own competitive intelligence cadence, track competitor moves, fee changes, and campaign activity across named exchanges
Identify growth opportunities from market signals and initiate sprint-sized experiments (2–4 weeks) to test them
Able to produce clean, standalone briefs, CP alerts, product proposals, client summaries
Requirements:
Must-Have
5–7 years in financial services, crypto exchange, or trading BD with direct client-facing responsibility
Track record of growing trading volume or AUM at the account or segment level, can speak to specifics
Working knowledge of exchange mechanics: VIP tier structures, maker/taker fee dynamics, liquidity behaviour, fee sensitivity
Operates effectively in ambiguous, fast-moving environments without a detailed brief
Clear, direct written communication briefs and proposals that don’t need heavy editing
Strong Advantage
Exposure to both TradFi (asset management, prime brokerage, treasury operations) and crypto-native environments
Familiarity with institutional margin products, lending structures and products
Regional market depth in SEA, MENA, Korea, or CEE
Existing network of institutional or VIP-tier trading counterparties
Why Binance
• Shape the future with the world’s leading blockchain ecosystem
• Collaborate with world-class talent in a user-centric global organization with a flat structure
• Tackle unique, fast-paced projects with autonomy in an innovative environment
• Thrive in a results-driven workplace with opportunities for career growth and continuous learning
• Competitive salary and company benefits
• Work-from-home arrangement (the arrangement may vary depending on the work nature of the business team)
Binance is committed to being an equal opportunity employer. We believe that having a diverse workforce is fundamental to our success.
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We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.
