Blue Wheel

We’re an omni-channel marketing and operational partner focused on digital commerce and eCommerce growth. We help brands from click to ship, growing sales across D2C, Amazon, Walmart, eBay, and other retail channels.

Our services include marketplace management, performance advertising, social media, search engine optimization, graphic design, Amazon advertising, Google advertising, Instagram marketing, content production, creative services, and brand protection. We also offer 3P preferred reseller services and full marketplace services. Since our founding in 2011, we’ve managed over $1 billion in revenue for clients.

In January 2023, two separate companies, one focused on marketplace management and the other on DTC advertising, merged to form Blue Wheel. We use a process called the Performance Commerce Effect (PCE) to help brands across the omni-channel ecosystem, covering stages like Awareness, Engagement, Acquisition, Onboarding, Impact, Growth, and Long Term Value.

Our values, which we call YOOOCI’D, shape how we work and interact with clients. These are:

• “You Have to Want What’s Next”: an internal drive for achievement.
• “Organize, Conquer, and Deliver”: methodical execution.
• “Open to Change”: being open to new ideas and ways of working.
• “Own It, Iterate It, Improve It”: accountability and continuous improvement.
• “Cool Under Fire”: maintaining composure.
• “Integrity is Our Denominator”: ethical conduct and respect.
• “Do The Work”: diligence and effort.

We’re a team of 51-200 employees. Our culture focuses on professional growth, bringing together like-minded people who want to drive businesses forward. We encourage employees to “Be you, with us!” and believe we’re “big enough to matter, small enough to make an impact.”

Our hiring process prioritizes diversity, inclusion, and consistent communication. We outline clear expectations for the first 90 days in job descriptions. Onboarding includes providing prepped devices and scheduling meetings with various departments.

We foster employee engagement through bi-weekly pulse surveys, which directly lead to company-wide improvements, and regular 1:1 meetings with managers. Career development is supported by customized plans and weekly metrics to ensure clear goal understanding. We also have a Social Responsibility Program to engage with the community.

We offer comprehensive employee benefits, including:

• Healthcare
• A 401(K) with company match
• Paid parental leave
• Flexible spending accounts
• Generous paid time off (PTO), holidays, and summer Fridays
• Quarterly mental health days
• Paid sick days
• Short-term disability (STD)
• Long-term disability (LTD)
• Dental, vision, and pet insurance