Job description
Company Description
We believe in the power of ingenuity to build a positive human future.
As strategies, technologies, and innovation collide, we create opportunity from complexity.
Our teams of interdisciplinary experts combine innovative thinking and breakthrough technologies to progress further, faster. Our clients adapt and transform, and together we achieve enduring results.
We are over 4,000 strategists, innovators, designers, consultants, digital experts, scientists, engineers, and technologists. And we have deep expertise in consumer and manufacturing, defence and security, energy and utilities, financial services, government and public services, health and life sciences, and transport.
Our teams operate globally from offices across the UK, Ireland, US, Nordics, and Netherlands.
PA. Bringing Ingenuity to Life.
Job Description
We are seeking an experienced Marketing Manager to support our entry into the Nordic and Dutch defence and security markets. Working at the heart of our Global Defence & Security Marketing team, you will be responsible for planning and delivering multi-channel campaigns that grow our brand, strengthen client relationships, and drive commercial results.
This is a hands-on role with significant autonomy, perfect for a driven B2B marketer who thrives on both strategy and execution, with a desire to make a real impact in a fast-paced, global environment.
The ideal candidate will be a native speaker with strong English skills and have experience in B2B marketing, a proven track record of delivering campaigns, and the ability to adapt to a range of projects - from creating content and managing a PR agencies to supporting events. Strong communication skills and confidence in working with stakeholders at all levels are essential.
We are looking for a curious and inquisitive mindset and a commercially savvy thinker. A working knowledge of defence, security or the military is ideal. And experience working in a global organisation will be beneficial.
Responsibilities
- Campaign delivery: Manage impactful campaigns that build PA’s brand, strengthen client relationships, and drive revenue, ensuring timely and on-budget delivery while optimizing performance through insights.
- Content creation: Work with experts to develop thought leadership pieces for target accounts and broader audiences.
- Social media: Develop LinkedIn and Haiilo content, mentoring consultants to enhance their online presence.
- Stakeholder engagement: Serve as a trusted advisor to Nordics and NL defence and security consultants, fostering strong internal relationships.
- Digital marketing: Collaborate with digital specialists to create effective audience journeys, manage sector web pages, email campaigns, paid ads, webinars, and newsletters.
- Event planning and delivery: Organise key events, both owned and sponsored.
- CRM management: Support database growth, track client data, and deliver targeted marketing programs.
- Brand advocacy: Ensure all activities align with PA’s brand and purpose, acting as a proactive ambassador.
- Regional marketing support: Contribute to broader Nordics and NL marketing initiatives as needed.
Hybrid working - our approach is to be in the office or on client site a minimum of 2 days per week. However, the actual time you spend and where you spend it will vary by role or assignment.
Qualifications
- Minimum 5 years’ experience in B2B marketing including thought leadership and content, event delivery, digital and social media, email marketing, etc.
- An all-round, generalist marketer equally comfortable with high level planning of marketing campaigns, as well as hands on execution of marketing tactics such as writing social media and contact data entry.
- A solid understanding of marketing campaign principles, and the ability to deliver return on investment, ensuring alignment with brand and risk management
- Self-starter with ability to manage multiple projects and deadlines
- Team-player able to successfully build strong working relationships across all levels of the business
- Positive attitude, appetite to learn and focus on strong teamwork
- Creative and analytical thinking
- Excellent attention to detail and written communication
- Ability to work independently and proactively engage with key stakeholders on progress and objectives
- Professional services or B2B marketing background
- Creativity, interest in design and understanding of visual brand identity principles
- Preferred but not essential, knowledge or experience of the Defence and Security sector
We know the skill-gap and ‘somewhat need to tick every box’ can get in the way of meeting brilliant candidates, so please don’t hesitate to apply – we’d love to hear from you.
Apply today by completing our online application
All PA people are required to undergo background checks and to achieve the Baseline Personnel Security Standard however, some UK roles also require higher levels of National Security Vetting, where applicants must have at least 5 years of continuous residency in the UK.
Additional Information
Life At PA encompasses our peoples’ experience at PA. It’s about how we enrich peoples’ working lives by giving them access to unique people and growth opportunities and purpose led meaningful work.
Our purpose guides how we work with our clients and our teams, and support our communities, to deliver insight and impact, solving the world’s most complex challenges. We’re focused on building a workplace that values human difference and diverse mindsets, and a culture of inclusion and equality that unlocks the potential in our people so everyone can be their best self.
Find out more about Life at PA here.
We are dedicated to supporting the physical, emotional, social and financial well-being of our people. Check out some of our extensive benefits:
- Health and lifestyle perks accompanying private healthcare
- 25 days annual leave (plus a bonus half day on Christmas Eve) with the opportunity to buy 5 additional days
- Generous company pension scheme
- Opportunity to get involved with community and charity-based initiatives
- Annual performance-based bonus
- PA share ownership
- Tax efficient benefits (cycle to work, give as you earn)
We’re committed to advancing equality. We recruit, retain, reward and develop our people based solely on their abilities and contributions and without reference to their age, background, disability, genetic information, parental or family status, religion or belief, race, ethnicity, nationality, sex, sexual orientation, gender identity (or expression), political belief, veteran status, or any other range of human difference brought about by identity and experience. We welcome applications from underrepresented groups.
Adjustments or accommodations - Should you need any adjustments or accommodations to the recruitment process, at either application or interview, please contact us on [email protected]
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