Job Description
COMPANY OVERVIEW
Cresco Labs is one of the largest public, vertically integrated, multistate operators in the cannabis industry. Our portfolio of in-house cultivated and manufactured brands features some of the highest quality, most awarded and most popular cannabis products in America. With dozens of locations nationwide, our owned and operated Sunnyside® dispensaries provide a welcoming, positive, judgement-free place to shop for anyone at any point on their cannabis journey.
Founded in 2013, Cresco Labs’ mission is to normalize and professionalize cannabis through our passionate employees. As stewards of the cannabis industry, our teams are constantly focused on supporting the needs of our fellow colleagues, consumers, customers, and communities alike. With a focus on Social Equity and Educational Development, our SEEDTM initiative ensures that our company reflects the communities in which we serve, ensuring equal opportunity for all to have the knowledge and resources to work in and own businesses in cannabis.
At Cresco Labs, we aim to revolutionize and lead the nation’s cannabis industry with a focus on quality and consistency of product, and to bring legitimacy to the industry with the highest level of integrity and professionalism.
If you’re interested in joining our mission, click the below links to join our team today!
MISSION STATEMENT
At Cresco, we aim to lead the nation’s cannabis industry with a focus on regulatory compliance, product consistency, and customer satisfaction. Our operations bring legitimacy to the cannabis industry by acting with the highest level of integrity, strictly adhering to regulations, and promoting the clinical efficacy of cannabis. As Cresco grows, we will operate with the same level of professionalism and precision in each new market we move in to.
JOB SUMMARY
Cresco seeks a Manager, Marketing Technology capable of supporting our corporate and retail marketing initiatives and roadmap as we continue to grow and expand as a company, making necessary adjustments for success, along the way. This role reports directly to the Sr. Director, Retail Technology, and is based out of our headquarters in Chicago, IL with remote options available.
CORE JOB DUTIES
Daily Sunnyside Operations Support
- Oversee data flow and integrity between marketing systems (CRM, CDP, analytics, ad tech, and content platforms), ensuring consistency and quality across all channels.
- Develop processes for the resolution of technical challenges and client complaints in conjunction with technology owners and operational management.
- Support post-launch maintenance, change management, and user enablement for new systems, including creating process documentation, SOPs, and user guides.
- Resolve or escalate technical issues within defined channels for optimal resolution speed and quality.
- Coordinate cross-functional resources — including engineering, data, and external agencies — to plan, execute, and deliver marketing technology projects on time and within scope.
- Work within our internal ticketing system to resolve, escalate, and deploy solutions to end users and internal team members adhering to all SLA standards.
- Ensure successful adherence to team KPI’s regarding time to resolution, response times, and end user satisfaction.
Sunnyside Technology Solutions Implementation & Project Management
- Responsible for planning, coordinating and executing technical components of a project.
- Work with the entire information technology team, from engineers to service desk.
REQUIRED EXPERIENCE, EDUCATION AND SKILLS
- Bachelor’s degree in IT Management, Information Systems, business, or a related field from an accredited university or institution or equivalent work experience.
- 3-5 years specifically in IT or Marketing related fields.
- Competent analytical skills and business acumen; analytical thinking, problem-solving; detail-oriented, committed to a high level of accuracy; track record of managing multiple projects concurrently.
- Ability to communicate professionally & effectively to both technical and business teams, across all levels of the organization, with demonstrated ability to interact credibly with executive management.
- Ability to adapt quickly to new and changing business and technical environments.
- Experience with digital transformation and customer experience improvement initiatives a plus.
- Acquisition due diligence and integration experience a plus.
- Minimal travel required, up to 10% of the time for on-site store support and annual meetings.
- Must have a valid driver’s license.
BENEFITS
Cresco Labs is proud to offer eligible employees a robust offering of benefits including, major medical, dental and vision insurance, a 401(K)-match program, FSA/HSA programs, LTD/STD options, life insurance and AD&D. We also offer eligible employees paid holidays and paid time off. Other rewards may include annual discretionary bonuses, stock options as well as participation in our employee discount program. Benefits eligibility for permanent positions may vary by full-time or part-time roles, location, or position.
In accordance with any local and state compensation laws, the compensation listed is the current estimated range for the position. Final offer details and future compensation may be determined by multiple factors including but not limited to, geographic location, market compensation data, skills, experience, and other relevant factors. For questions about this please discuss with your recruiter during the interview process.
Pay Range
$70,000—$80,000 USD
ADDITIONAL REQUIREMENTS
- Must be 21 years of age or older to apply
- Must comply with all legal or company regulations for working in the industry
Cresco Labs is an Equal Opportunity Employer and all applicants will be considered without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran, or disability status.




