Brand Executive

🇬🇧 United Kingdom - Remote
📢 Marketing🟣 Senior

Job description

About Zego

At Zego, we understand that traditional motor insurance holds good drivers back. It’s too complicated, too expensive, and it doesn’t reflect how well you actually drive. Since 2016, we have been on a mission to change that by offering the lowest priced insurance for good drivers.

From van drivers and gig workers to everyday car drivers, our customers are the driving force behind everything we do. We’ve sold tens of millions of policies and raised over $200 million in funding and picked up numerous awards, including the Employer of The Year 2025 as awarded at The Insurance Post’s Awards and Excellence in Digital Marketing Award at the British Insurance Tech Awards 2025. And we’re only just getting started.

Purpose of the role

As Zego grows, we need to ensure our brand is expressed consistently, creatively, and with impact across every channel. The Brand Executive will play a vital role in maintaining brand integrity while harnessing the power of AI to accelerate content creation, campaign delivery, and brand performance.

This role bridges content, creative execution, and innovation—supporting campaign initiatives, ensuring brand consistency, and leveraging AI-driven tools to deliver smarter, faster, and more effective marketing.

What you’ll be working on

Brand Management

  • Work closely with the Senior Brand Manager to uphold and evolve Zego’s brand identity and strategy, embedding AI solutions into daily workflows to improve efficiency and scale.
  • Provide support to the Senior Brand Manager and Senior PR & Communications Manager with agency management, vendor onboarding, and administrative requests, using AI tools to streamline processes where appropriate.
  • Ensure the brand tone of voice is applied consistently across all outputs, sharing with the Senior Brand Manager for approval as required.
  • Monitor brand and social performance, report out on brand health progress and competitor activity to identify opportunities for growth.
  • Support the wider Marketing team in maintaining a cohesive and recognisable Zego brand presence across channels.

Content & Campaign Support

  • Work cross-functionally to gain a deep understanding of Zego’s short and long-term strategy to inform creative decisions and outputs.
  • Lead on AI-powered content generation—using advanced tools to draft, refine, and scale copy that supports brand and marketing initiatives while keeping it fact-checked, optimised, and on-brand.
  • Collaborate with the Senior SEO Manager, support SEO strategy and initiatives by managing the briefing of, approvals and outputs of an external freelance writer.
  • Ensure blogs are fact-checked, optimised with backlinks, and published via CMS.
  • Support the Senior PR & Communications Manager with posting, copywriting and content creation that amplifies Zego’s voice externally - including LinkedIn, Instagram, newsletters, and ad-hoc marketing requests. Sharing with the Senior PR & Communications Manager for approval as required.

Creative & Design Support

  • Provide JIRA ticket management support, helping to triage, track, and update requests to ensure smooth workflow between brand, design, and comms stakeholders.
  • Partner with the Senior Visual Designer and Growth Lead to deliver creative assets that align with campaign needs, using AI tools to prototype and accelerate production.
  • Champion the use of AI in visual design—from concept generation to asset adaptation—while ensuring all outputs remain aligned to brand guidelines.
  • Support campaign creative development in collaboration with the wider marketing team.
  • Create templates and assets from established brand guidelines to enable scalable campaign delivery. Sharing with the Senior Visual Designer for approval as required.
  • Manage the briefing and selection process of influencer and UGC campaigns.

What you will need to be successful

  • You have demonstrable experience in Marketing, especially in content creation and design.
  • You have a growth mindset and proactively explore, test, and champion new AI use cases in branding, design, content, and campaign optimisation.
  • Strong writing skills are essential - you can craft clear, engaging, and on-brand copy across multiple channels.
  • You are comfortable working with visual design tools (e.g., Canva, Adobe Creative Suite, Figma, or similar).
  • You are detail-oriented and committed to maintaining consistency in tone, voice, and visual identity.
  • You can manage multiple tasks and deadlines, balancing short-term content production with longer-term creative projects.
  • Any experience working with SEO teams or knowledge of SEO and content optimisation best practices is beneficial.
  • Experience working in fast-paced environments, ideally within tech, SaaS, or scale-up contexts, is advantageous.

What’s it like to work at Zego?

Zego has a truly international and inclusive team, unified by great ideas and collaborative thoughtfulness. Our people are the most important part of our story and everyone plays an essential role in our journey. We look for people who have expertise, enthusiasm and who are motivated by change. There’s plenty of room to learn and grow, as part of our ongoing training programmes or directly from other experts. You’ll work alongside a talented group of people who respect each other’s differences and seek to understand fresh perspectives.

How we work

We believe that teams work better when they have time to collaborate and space to get things done. We call it Zego Hybrid!

Our hybrid way of working is unique. We foster a flexible approach that empowers every Zegon to perform at their best. We ask you to spend at least one day a week in our central London office. Every team has the flexibility to choose the day that works best for them. We cover the costs for all company-wide events (3 per year), and also provide a separate hybrid contribution to help pay towards other travel costs. We think it’s a good mix of collaborative face time and flexible home-working, setting us up to achieve the right balance between work and life.

Our approach to AI

We believe in the power of AI to meaningfully improve how we work - helping us move faster, think differently, and focus on what matters most. At Zego, we encourage people to stay curious and intentional about how AI is leveraged in their work and teams to drive practical impact every day. This is your chance to do the most meaningful work of your career - and we’ll provide you with the tools, support, and freedom to do it well.

Benefits

We reward our people well. Join us and you’ll get a market-competitive salary, private medical insurance, company share options, generous holiday allowance, and a whole lot of wellbeing benefits. And that’s just for starters.

We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, national origin, gender, sexual orientation, age, marital status, or disability status. If you need any support with your application please get in touch with us on [email protected]

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