Job description
VERB is a digital marketing agency located in downtown Halifax, Nova Scotia. Our global clients offer the opportunity to work and collaborate with some of the world’s biggest destinations, resorts, and travel brands—and with our employee travel credit, it’s easy to experience them for yourself. We take a balanced approach to work/life and have fun at the office– or wherever we happen to be working from. We are passionate about exceeding expectations and we thrive on jobs other agencies might find too big, or too difficult, or too fast.
Sound good? Great, here’s who we’re looking for…
The Account Director acts as the key point of contact between high-profile clients and the agency. They nurture and grow client relationships and are responsible for being a source of ongoing leadership, strategy, and collaboration with VERB internal teams.
What You Will Do
Independently manage client relationships and projects, proactively offering sound solutions to issues
Identify and echo clients’ business needs, ensuring that every product and deliverable is aligned and reflective of their needs
Identify opportunities to grow accounts by proposing and introducing new solutions and services based on your clients’ needs
Maintain a working knowledge of client brand standards and assets
Make strategic and proactive recommendations to clients, ensuring proper resource planning to meet deadlines
Foster and nurture a positive relationship with clients, both internal and external, through frequent, professional, and strategic communication
Be responsible for the overall project timeline, with the support of Account Coordinators and Project Managers
Be responsible for overall project budgets and work to find efficiencies and keep projects within scope
Uphold day to day expectations for general project management (ensuring daily stand ups, Jira follow up, testing when required, etc.)
Keep senior management informed of project progress, ensuring that potential issues affecting client services and projects are communicated early and resolved
Collaborate with all relevant VERB departments, engaging subject matter experts on projects and new initiatives
Provide mentorship and leadership to Accounts team members, including assisting with onboarding as required
Own the final quality control for all client-facing deliverables
Identify process improvements within the organization and work with senior management to develop and implement improvements across projects
Be a champion for positive employee morale by encouraging and energizing the wider VERB team
5+ years of relevant experience
Post-secondary education in marketing, advertising, business, communications, public relations, or equivalent experience
Demonstrated ability to clearly and confidently present to clients and internal management
Experience managing multiple, simultaneous, projects involving cross functional teams with budget, schedule, and resourcing constraints
Have a general understanding of process and steps involved with:
- Website design and development
- UX testing and reporting
- Analytics Measurement Plans and Audits (GA and SEO)
- Creative campaign concept development and production, including video and audio production
- Paid Media client onboarding and reporting
- Social Media onboarding and reporting
- Editorial calendar research and development
- Building a marketing plan
- Crisis planning and issues management for digital channels
Previous experience successfully managing large-scale and complex projects with an ability to strategize for high-profile client portfolios
A strong understanding of digital marketing, web development technologies and the design lifecycle
Ability to mentor team members, ensuring to be responsive to questions and support career development
Must be comfortable working outside of regular work hours with hours sometimes extending beyond a regular work week
Strong attention to detail
Excellent written and verbal communication
Highly organized with the ability to function in a fast-paced business environment
Our benefits are anything but basic, with vacation time available on day one (not to mention an extra bonus week during the holidays), an annual travel credit (for non-work related travel), and free office snacks and drinks to keep you energized when you’re around.
In addition, we offer the following and are consistently looking for new ways to enhance the benefits we offer to our team:
- 80% premium share option for Group Health Insurance (medical, dental, vision), with a health spending account to top up your claims
- A healthy living account
- Company matching RRSP program
- Top up for Parental/Pregnancy leave
- Remote and flexible work arrangements
- Transit and fitness discounts
- Recreational sports teams
- Learning and development opportunities with a multitude of resources
- Internal recognition programs
