Job description
Job Description:
We’re looking for a tech-savvy, execution-driven HubSpot CRM & Lead Generation Specialist to join our team and help fuel our sales pipeline and CRM performance. This is a hybrid role blending CRM management and manual lead generation. You’ll ensure our HubSpot CRM is well-organized, automated, and insight-driven while running outbound lead generation campaigns across email and LinkedIn. You’ll collaborate closely with both Sales and Marketing to turn prospects into conversations—and conversations into clients.
Key Responsibilities:
Hubspot CRM & Automation (50%)
- Manage and optimize HubSpot pipelines, lifecycle stages, and workflows
- Build and maintain email sequences, newsletters, CTAs, and landing pages
- Segment, score, and tag leads based on behavior and fit
- Create performance dashboards and reports for sales and marketing teams
- Keep contact records clean and organized, removing duplicates and applying accurate tagging
Manual Lead Generation (50%)
- Build high-quality B2B lead lists using tools like LinkedIn, Apollo, or Clay
- Launch and manage cold email and LinkedIn outreach campaigns
- Track outreach results and responses inside HubSpot
- Collaborate with Sales team to handoff qualified leads or book calls
- Continuously optimize targeting and outreach copy based on performance
What Success Looks Like in This Role
- The Sales team has a clean pipeline and receives a steady flow of warm leads every week
- The Marketing team has clean contact lists that support well-targeted, responsive campaigns
- Manual work is reduced through effective use of automations and workflows
- Lead generation efforts are measurable, scalable, and directly aligned with the company’s growth goals
Qualifications:
- Minimum 2 years of hands-on experience with HubSpot CRM (Sales & Marketing Hub)
- Proven ability to run cold email and LinkedIn outreach campaigns
- Solid understanding of B2B sales pipelines, CRM workflows, and lead scoring
- Proficient in Google Sheets, Excel, and list-building tools
- Excellent written communication—clear, concise, and conversion-focused
- Highly organized, self-motivated, and proactive in managing multiple workflows
- Comfortable working remotely in a fast-paced, asynchronous environment
- Strong attention to process hygiene and detail
Why Join Us?
- Work with a dynamic, fast-scaling team in the ecommerce space
- Flexible, remote-first setup
- Opportunity to shape both the tech and outreach side of our customer acquisition
- Meaningful cross-functional collaboration between sales, marketing, and operations
