Summary
The job involves managing global growth and marketing initiatives for a fast-growing web3 startup as a Global Growth & Marketing Analyst. The role is remote and requires exceptional English communication skills, data analysis abilities, and a strong interest in the crypto industry.
Requirements
- A strong self-starter with a keen interest in user growth and the ability to thrive in a fast-growing, ever-changing industry
- Exceptional English communication skills, capable of generating concise, professional PR pieces
- Willingness to dive into details, understand local nuances and user behaviors, Stay updated on most recent crypto/DeFi trends
- Ability to handle pressure and excel in a fast-paced, sometimes uncertain environment
- Enthusiasm for interacting with communities through platforms like Twitter and Discord, engaging in exciting campaigns and creating engaging content
- Willingness to share thoughts and ideas via social media platforms and actively learn about emerging projects
- Highly organized and comfortable working across time zones and managing multiple projects
- Excellent interpersonal skills to build relationships with stakeholders across different geographies and responsibilities
- Strong interest in researching tokenomics, community campaign strategies, and launching strategies for crypto projects
- Data-driven with experience in data analysis and a track record in lead generation projects or familiarity with project management
- Belief in the power of community and a strong interest in crypto/web3.0, particularly DeFi, NFTs, Gaming etc
Responsibilities
- Collaborate with a global cross-functional team to drive user growth initiatives
- Build and implement a user growth framework and marketing infrastructure
- Identify and explore new channels and ideas for experimentation, optimization, and acquisition growth
- Work with local teams to identify opportunities and gaps for user growth and education in respective markets
- Design and execute localized campaigns tailored to each market's user readiness, behaviors, and trends
- Dive into data analysis to develop user personas, analyze conversion rates, and leverage data-driven insights for user growth opportunities
- Work with miscellaneous stakeholders, both internal and external, such as designers, UI/UX, PR agencies and exchanges to ensure start-to-end delivery of marketing campaigns
- Manage Twitter, LinkedIn, and other social platforms, generating compelling content for PR and marketing purposes
Preferred Qualifications
Prior experience in the Crypto industry is a plus, but not required
Benefits
- Fast moving, challenging, and feel empowered
- Flat organization with a young and innovative culture
- A growing company with highly talented individuals
- Competitive compensation package and benefits, including high-end medical insurance coverage
- Work remotely with flexible working conditions and hours
