Job description
Sales Development Representative (SDR) – LATAM-Based (Remote)
Company: SiteCare
Location: Remote (LATAM preferred)
Type: Full-Time
Compensation: Base + Commission
Role Overview
The SDR is responsible for quickly responding to and qualifying inbound leads, booking discovery calls, and following up persistently to convert interest into scheduled meetings. This role directly supports the founder and/or account executive, helping to scale outreach while preserving bandwidth and ensuring leads are vetted before advancing in the sales funnel.
The ideal candidate is a warm communicator with sales experience in digital services or software, someone who can balance friendly persistence with a strategic, detail-driven approach. This is a fully remote position, and ideal for someone based in LATAM with excellent English communication skills.
Inbound Lead Qualification & Follow-Up
- Responds promptly to inbound leads (goal: within minutes to an hour).
- Uses a qualification scorecard to assess leads based on budget, business role, urgency, and service need.
- Books qualified calls for the founder or account executive via Calendly or similar tools.
- Follows up via email, phone, or chat with leads that go quiet.
- Maintains CRM notes, tags, and follow-up tasks with consistency and clarity.
- Initiates warm outbound campaigns to marketing managers using email or social channels.
Candidate Profile
- Based in LATAM with fluent English and a neutral/light accent.
- Previous experience in sales, business development, or customer-facing roles, especially in agency, SaaS, or WordPress-related services.
- Clear and confident on Zoom or phone; warm tone with strong active listening skills.
- Highly organized and self-accountable in CRM use (Apollo).
- Coachable and consistent, with the grit to follow up and the tact to do it well.
Compensation & Incentives
- Base Salary: $1,200–$2,500/month USD
- Commission: $150 per qualified, closed deal from booked calls
- Performance Bonuses: Monthly bonuses tied to booked calls and close rates
Qualified = matches ideal customer profile, $1,000+/mo revenue potential, clear WordPress support needs
Onboarding & Training
- Trained on SiteCare’s ideal client profile (ICP) and unique value proposition.
- Provided with sales scripts, objection handling responses, qualification scorecard, and booking tools.
- Participates in 2–3 days of live roleplays and mock calls.
- Goes live with active coaching, call reviews, and weekly goal reviews for first 4–6 weeks.
Success Metrics
- 40+ qualified leads contacted per month
- 15–20 discovery calls booked per month
- 4–8 closed deals from booked calls per month
Tools & Platforms
- CRM: Apollo
- Scheduling: Reclaim.ai
- Communication: Slack, ClickUp, and Google Docs
- Templates: Pre-built email, phone, and objection handling resources
