Job description
Allied Global Marketing is a leading full-service entertainment, culture, and lifestyle-marketing agency. We build strategic campaigns for a diverse range of clients that connect audiences with experiences they love. Our team of experts captures the unique energy of each project with customized strategies that deliver on-target messaging and drive bottom-line results. An integrated approach is supported by our on-the-ground network of 24 offices and over 500 colleagues across the globe, providing resources and relationships that our partners and clients know and trust.
JOB REQUISITES AND OVERVIEW
The Senior Account Strategist is a pivotal role within our organization, responsible for spearheading and managing comprehensive agency accounts with a focus on strategic team and client relationship management. This position demands a strong leader to independently drive projects while providing critical support to our Client Solutions team. Success in this role hinges on adept project management, ensuring seamless execution of diverse marketing initiatives across multiple clients.
This role is ideal for a candidate who excels in dynamic environments, possesses strong leadership capabilities, and is passionate about driving client and team success through strategic marketing initiatives.
As this role involves navigating dynamic and challenging environments, a full-time remote option may be discussed.
ESSENTIAL DUTIES AND RESPONSIBILITIES
Serve as the primary liaison for clients, including:
- Leading daily communications with clients
- Orchestrating and driving weekly status calls
- Crafting tailored marketing strategies to meet overarching client objectives
Lead and manage all client operations efforts, which entails:
- Steering overall strategic direction and ensuring alignment with client goals and KPIs
- Coordinating across all agency solution lines, covering Paid, Earned, and Owned tactics
- Overseeing billing processes, including invoicing, settlements, and reconciliations
- Managing campaign and sales tracking to ensure targets are met
- Delivering insightful reporting and analytics
Stay abreast of marketing and industry trends through proactive research
Implement and oversee project management systems to effectively document and monitor progress
Maintain consistent communication with supervisors and clients, delivering updates on current projects and performance metrics
SKILLS, KNOWLEDGE, AND ABILITIES NEEDED TO PERFORM THE JOB
- In-depth understanding of marketing principles, with an emphasis on strategic implementation
- Live entertainment/ticketing event experience preferred
- Proven track record in successful project and team management
- Proficiency in navigating various agency solution lines, including Paid, Earned, and Owned tactics
- Capability to leverage media and cutting-edge technologies within marketing strategies
- Ability to contribute innovative and creative ideas, fostering a collaborative environment with team members and clients
- Competence in managing multiple projects and multi-step procedures autonomously, ensuring delivery within deadlines
- Exceptional attention to detail, coupled with the ability to thrive under pressure
- Proficiency in Microsoft Office, with advanced expertise in Excel and PowerPoint highly desirable
- Self-starter exhibiting confidence, enthusiasm, and creativity
- Excellent verbal and written communication skills, essential for effective client and team interactions
- Strong skills in budgeting and expense reporting
REQUIRED EDUCATION/EXPERIENCE
- A minimum of 5 years’ experience in a marketing role
- BS/BA degree preferred, or an equivalent combination of education and relevant experience
DETAILS
- A full-time remote option is available.
- Eastern or Central time zones preferred.
- Benefits: This position will be eligible to participate in the standard benefits offered to full-time employees of Allied Global Marketing (medical, dental, vision, short-term and long-term disability and life insurance as well as 401k and Flexible PTO). In addition, we offer 10 company paid holidays.
#LI-Remote
Allied Global Marketing is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, veteran status, or any other status protected under federal, state or local law. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.
