McGaw Logo
Optimizes marketing tech stacks and customer journeys to drive revenue growth.

About McGaw

Founded in 2014, we’re an agency that helps companies optimize their middle and bottom-of-funnel operations using marketing technology, automation, and analytics.

We specialize in strategy, martech, analytics, marketing automation, sales automation, marketing operations, and sales operations. Our services include tech stack integration, marketing analytics, funnel optimization, and product analytics.

We focus on streamlining marketing technology stacks, connecting tools, activating customer data, and building customer experiences to drive revenue growth and optimize customer journeys. We operate in the Business Consulting and Services industry.

Mission & Values

Our mission is to help companies see their customer data as their most valuable asset. We live by a set of core values that guide everything we do.

Never Settle, Be Amazing: We consistently strive for quality in all aspects of our work, from client projects to internal meetings.

Get Better Every Day: We’re committed to continual improvement and learning. Our internal training programs are designed for comprehensive team growth.

Give Context and Set the Stage: We provide thorough information – tips, details, facts, and reports – to support client decisions.

Let Data Create Transparency: Data is fundamental to our business. We use it to ensure clarity and transparency in all operations.

Show Hospitality to Build Trust: We earn trust by consistently applying our company values and fostering a welcoming environment.

Team & Culture

We are a remote-first company with a global team of 11-50 individuals.

Our work environment is collaborative, and we encourage employees to be impactful and enjoy what they do. We value team members who contribute positively, challenge the status status quo, and help us continuously improve through their diverse perspectives and experiences.

We maintain a transparent workplace and offer opportunities for employees to implement their ideas. Our leadership team includes Dan McGaw (Founder and CEO), Nik Friedman-Tebockhorst (VP of Solutions), Joel Hatmaker (Director of Engineering), and various directors and senior consultants specializing in solutions, marketing operations, and analytics.

We also have an employee recognition program that includes peer shoutouts, gifts, and spot bonuses for exceptional work and alignment with our company values.

Benefits & Perks

We offer a range of benefits and perks to our employees, including a flexible work schedule and the ability to work from anywhere as part of a fully remote position.

We provide premium health, vision, and dental insurance through Blue Cross Blue Shield, covering 50% for both employees and their dependents. We also offer maternity and paternity leave.

Employees receive a competitive salary with bonus opportunities. We offer unlimited paid time off (PTO) and flexible federal holidays for US-based employees, with local holidays for non-US team members.

We provide a well-equipped home workstation, including a company laptop, ultra-wide monitor, and other necessary equipment.

We support continuous professional development through ongoing training, continuing education, and coaching. Additional perks include care packages when an employee is sick, and gifts for birthdays and anniversaries.

Frequently Asked Questions

What products or services does the company offer?

McGaw provides services in marketing technology, automation, and analytics. These include tech stack integration, marketing analytics, funnel optimization, product analytics, strategy development, sales automation, marketing operations, and sales operations. The company helps clients connect tools, activate data, and build customer experiences.

What industry does the company operate in?

McGaw operates in the Business Consulting and Services industry.

What are the employee benefits?

Employee benefits at McGaw include a flexible work schedule, fully remote work, unlimited PTO, premium health, vision, and dental insurance (Blue Cross Blue Shield) with 50% coverage for employees and dependents, maternity/paternity leave, competitive salary with bonus opportunities, flexible federal holidays, a full home office setup (laptop, monitor, equipment), ongoing training and continuing education, ongoing coaching, sick care packages, and gifts for birthdays and anniversaries.

What is the company's work culture like?

McGaw fosters a remote-first, globally distributed work culture that values individuals who are proactive, impactful, and enjoy their work. The company promotes continuous improvement, transparency through data, providing context for decisions, and building trust through hospitality. It encourages challenging the status quo, embraces diverse perspectives, and offers a transparent environment where employees can implement their ideas. An employee recognition program acknowledges contributions through peer shoutouts, gifts, and spot bonuses.

When was McGaw founded?

McGaw was founded in 2014.

What industries and sectors does McGaw specialize in?

McGaw is active in the Strategy, Martech, Analytics, Marketing Automation, Sales Automation, Marketing Operations, and Sales Operations markets.

How many people work at McGaw?

McGaw has 11-50 employees.

Where does McGaw hire?

McGaw hires globally with a remote-first approach, allowing employees to work from anywhere.

Is McGaw hiring?

McGaw is not actively hiring at the moment. Check back later for new opportunities.

Does McGaw hire for remote and work from home roles?

Yes, McGaw is a remote-first company.

What is McGaw's website?

McGaw's website is mcgaw.io .

Where to find McGaw on social media?

You can find McGaw on LinkedIn .

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