Job description
Company Overview:
Mira Search is hiring on behalf of a large, international iGaming client. Operating in over 30 countries with more than 2000 employees, the company focuses on VIP clientele, offering a dynamic and non-bureaucratic environment where innovation is highly valued and rewarded. The brand is expanding its presence in the Indian market and seeks passionate marketing professionals to drive growth.
Job Summary:
We are seeking an experienced Marketing Specialist with a strong background in the iGaming industry to lead marketing and rebranding initiatives for the Indian market. The ideal candidate will have 3–5 years of relevant experience, deep knowledge of the Indian gaming landscape, and fluency in English.
Key Responsibilities:
Develop and execute localized marketing strategies to enhance the brand’s presence in India
Lead rebranding efforts to align with the company’s evolving identity in the Indian market
Collaborate with international cross-functional teams to implement marketing initiatives
Identify and engage with local influencers, affiliates, and partners
Monitor market trends and consumer behavior to optimize marketing efforts
Track campaign performance, analyze data, and report insights to improve ROI
Represent the brand voice and values consistently across all marketing channels
3–5 years of marketing experience within the iGaming, betting, or gambling sectors
Strong understanding of the Indian market and consumer trends
Fluency in English; knowledge of additional Indian languages is a plus
Data-driven approach with strong analytical skills
Self-motivated, proactive, and results-oriented mindset
Ability to work independently and cross-functionally in a remote setup
Flexible salary depending on experience and location
Opportunities for relocation to Cyprus with additional support
Corporate perks including online activities, company coins redeemable for courses and merchandise
