Strategic Client Sales Executive, Employee Training

at D2L
💰 $79k-$103k
🇨🇦 Canada - Remote
💼 Sales Executive

Job description

D2L is a cloud company that is modernizing education and building the Future of Work. The old models of teaching and learning are in the midst of the largest transformation in history, and D2L is at the heart of that fundamental shift.

New models of teaching and learning enable a personalized, student-centric experience – and deliver improved retention, engagement, satisfaction, and results for learners of all ages – in schools, campuses, and companies.

D2L is disrupting the way the world learns, by providing the next generation learning environment and solutions to engage and inspire learners. And most importantly, by giving customers a platform that is easy, flexible, and smart. No other company provides a solution as robust and innovative as D2L.

D2L has had a singular mission for 25 years and is dedicated to that same mission in the years ahead: to transform the way the world learns – and by doing so, we will help improve human potential globally.


A member of our Talent Acquisition team reviews ALL of our applications - yes a real person reviews resumes! They are excited to read more about what amazing things you could add to D2L.

Role Summary:

As a Strategic Client Sales Executive, you will manage client relationships across multiple Corporate accounts, gain a deep understanding of your clients’ needs and keep client satisfaction at an all-time high. In this role, you will be responsible for achieving sales targets by identifying opportunities to sell additional products and services within our existing account base.  Working closely with the Customer Success Team, you will look for opportunities to expand the D2L product and service offering within accounts by proactively identifying the right D2L products, services, and events to meet customer needs in an effort to directly support the customers’ strategic goals. You will also meticulously manage renewals and take pride in surpassing industry-leading retention standards.

Vertical: D2L for Business

How You Will Make an Impact:

  • Drive results: Exceed revenue objectives within your assigned territory and lead the end-to-end renewal process, consistently meeting your book of business targets.
  • Leverage the CRM: Identify revenue opportunities within each client account and forecast them accurately in the CRM.
  • Lead the sales cycle: Managing a complex, solution sale; moving the sale through the entire sales process.
  • Account planning: Develop and maintain account plans for your assigned account base. Forecast and manage the end-to-end contract renewal process.
  • Relationship management: Manage and grow client relationships across multiple accounts. Conduct regular meetings with clients (in person and virtually) to foster the relationship and uncover or advance sales opportunities.
  • Be a strategic partner: Understand your clients’ business goals and identify opportunities to align D2L products and services with their vision.
  • Collaborate cross-functionally: Effectively and efficiently deploy D2L resources at appropriate stages in the sales cycle to advance the sales process. Productively work alongside other D2L stakeholders on the client’s account team.
  • Professional development and upskilling: Be well informed about current industry trends and be able to speak intelligently about the education industry while constantly striving to improve knowledge through self-learning, Revenue Enablement-hosted initiatives and other training opportunities.
  • Represent D2L: Attend and participate in sales meetings, product seminars, conferences and trade shows.
  • Travel: Travel up to 25%

What You’ll Bring to the Role:

  • 8+ years in a sales-oriented, client-facing account management role (successful SaaS or complex solution sales experience in EdTech, HCM, or eLearning is preferred).
  • Proven ability to manage a book of business and a track record of successful achievement of assigned quotas.
  • Deep understanding of sales cycles and experience selling to C-level decision-makers.
  • Strong knowledge of corporate e-learning/ed-tech industry (Employee Training industry is an asset).
  • Familiarity with MEDDPICC, Solution Selling or similar sales methodologies.
  • Proficiency in Salesforce and other sales tools.
  • Self-motivated, detail-oriented, and committed to excellence.
  • Working knowledge of enterprise web and database technology.
  • Familiarity with AI tools and using AI to further business goals.
  • Experience with learning-related enterprise systems (Learning Management Systems, Training and Assessment Systems, or similar) is an asset.
  • Strong communication and presentation skills, both in-person and virtually.
  • Excellent customer service skills.
  • Ability to craft a solution with appropriate products and services that meet business goals based on client discussions, and skilled at presenting these solutions to stakeholders.
  • Collaborative mindset.
  • Solid account planning and forecasting skills.
  • Upselling and cross-selling abilities.
  • Willing to travel up to 25% and able to travel freely between the US and Canada or other countries and hold a valid passport.
  • Bachelor’s degree recommended (technical, business or education-related is ideal).

The expected base salary range for a new hire in this role is listed below. The annualized base salary offered is determined by each candidate’s relevant knowledge, skills, education, training and experience. It is aligned to ensure both internal and external competitiveness using market data for the geographic location and industry. As part of the total compensation at D2L the role may be eligible for additional benefits including a Wellness Subsidy, Equity Grants, Variable Incentive, and more.

Base Salary Range

$112,000—$145,000 CAD

Don’t meet every single requirement? We strongly encourage you to still apply! At D2L, we are committed to creating a diverse and inclusive environment. We encourage your application even if you don’t believe you meet every single qualification outlined, because we love to help our people grow and develop!

Why we’re awesome:


At D2L, we are dedicated to providing you with the tools to do the best work of your life. While some of our perks and benefits may vary depending on location or employment type, we are proud to provide employees with the following through #LifeAtD2L:

  • Impactful work transforming the way the world learns
  • Flexible work arrangements
  • Learning and Growth opportunities
  • Tuition reimbursement of up to $4,000 CAD for continuing education through our Catch the Wave Program
  • 2 Paid Days off for Catch the Wave related activities like exams or final assignments
  • Employee wellbeing (Access to mental health services, EFAP program, financial planning and more)
  • Retirement planning
  • 2 Paid Volunteer Days
  • Competitive Benefits Package
  • Home Internet Reimbursements
  • Employee Referral Program
  • Wellness Reimbursement
  • Employee Recognition
  • Social Events
  • Dog Friendly Offices at our HQ in Kitchener, Winnipeg, Vancouver and Melbourne.
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