VP Product Management Revenue Marketing

Job description

Our Mission:

6sense is on a mission to revolutionize how B2B organizations create revenue by predicting customers most likely to buy and recommending the best course of action to engage anonymous buying teams. 6sense Revenue AI is the only sales and marketing platform to unlock the ability to create, manage and convert high-quality pipeline to revenue.

Our People:

People are the heart and soul of 6sense. We serve with passion and purpose. We live by our Being 6sense values of Accountability, Growth Mindset, Integrity, Fun and One Team. Every 6sensor plays a part in defining the future of our industry-leading technology.  6sense is a place where difference-makers roll up their sleeves, take risks, act with integrity, and measure success by the value we create for our customers.

We want 6sense to be the best chapter of your career.

Vice President, Product Management - Revenue Marketing

Are you ready to redefine how modern B2B marketing works? At 6sense, we’re building the GTM engine that unites marketing and sales around shared intelligence and execution. As VP of Product for our Revenue Marketing Platform, you’ll lead the strategy, execution, and innovation across Advertising, AI Email, and Core ABM - delivering intelligent orchestration, measurable impact, and delightful customer experiences.

6sense’s Revenue Marketing Platform is a unified system that blends data, AI, and execution to help marketers intelligently discover, prioritize, and engage prospects throughout their buying journey.

Why 6sense?

• AI That Builds Pipe, Not Hype: Our Revenue AI™ identifies accounts ready to buy, crafts the right message, and qualifies meetings automatically. We don’t just surface data—we deliver intelligence and action.
• Crack the Dark Funnel™: Less than 3% of buyers engage early. We uncover hidden buying signals, decode the “breadcrumb trails,” and help revenue teams connect with buyers in ways they never could before
• Orchestrate the Full Journey: From dynamic audience creation to multi-channel engagement, we empower marketers to reach the right accounts, at the right time, with the right message—across advertising, email, web, and sales
• Arm Operations Teams: Integrate insights, centralize audience creation, and maximize impact by connecting 6sense with your tech stack. We’re the single canvas for your entire GTM strategy.

Your Impact

As VP of Product, you will:

• Own the End-to-End Strategy: Define and drive the unified product vision across Ads, AI Email, and Core ABM, aligning with our strategic themes: intelligence-first orchestration, simple user experiences, and measurable marketing impact
• Lead Cross-Functional Execution: Partner with Engineering, Design, Data Science, and GTM teams to deliver innovative, scalable solutions that solve real customer problems.
• Drive AI-Powered Innovation: Accelerate initiatives like Predictive Light, AI Marketing Assistant, and Conversational UI to transform how marketers engage buyers
• Champion Customer Outcomes: Build products that help marketers show impact - on pipeline, revenue, and buying stage progression.
• Scale Product Leadership: Build and mentor a high-performing team of PMs, fostering a culture of ownership, experimentation, and excellence.
• Evangelize the Future of Marketing: Represent 6sense externally as a thought leader in B2B marketing, ABM, and AI-driven engagement.

Strategic Themes You’ll Drive

• Account & Persona Prioritization: Define, discover, and score accounts and buying groups.
• AI Email Expansion: From reply generation to agent specialization and multi-language support
• Advertising Innovation: Drive migration, DSP expansion, and persona syncing
• Sales & Marketing Alignment: Alerts, next-best actions, and extensible destinations.
• Analytics & Attribution: Simplified dashboards, enhanced alerts, and robust impact measurement.

What You’ll Bring

• Visionary Leadership: You think big, connect dots across domains, and inspire teams to build what’s next.
• Customer Obsession: You live in the customer’s shoes and translate insights into elegant, scalable solutions.
• Operational Rigor: You drive clarity, prioritize ruthlessly, make data-driven decisions, and deliver high-quality products at scale.
• Influence & Alignment: You communicate with empathy, rally cross-functional teams, are comfortable presenting to customers and across all levels of an organization, and you keep stakeholders aligned.
• AI & Data Fluency: You understand how to apply AI and data to solve real-world marketing challenges.
• Team Builder: You’ve built and scaled product teams, mentored PMs, and created environments where people thrive.
• Experience: 10+ years in product management leadership and a background in Martech

Bonus Points For

• Deep experience in B2B SaaS, MarTech, or ABM platforms
• Hands-on familiarity with intent data, predictive modeling, and campaign orchestration
• A track record of building platforms that delight both marketers and operations teams

Why You’ll Love This Role

• Impact: Your work will shape the future of B2B marketing for a high growth company.
• Innovation: You’ll lead a platform that’s redefining how revenue teams operate - powered by AI, driven by data, and built for action.
• Growth: Join a rocket ship, learn every day, and accelerate your career in a collaborative, high-energy environment.
• Fun: We take our work seriously, but not ourselves. Expect GIFs, puns, and the occasional ABM meme.

Base Salary Range: $250,736.00 - $315,612.80. The base salary range represents the anticipated low and high end of the base salary range for this position. Actual salaries may vary and may be above or below the range based on various factors, including but not limited to work location and experience. The base salary is one component of 6sense’s total compensation package for this position. Other compensation may include a bonus program or commission plan, and stock options if approved by 6sense’s board. In addition, 6sense provides a variety of benefits, including generous health insurance coverage, life, and disability insurance, a 401K employer matching program, paid holidays, self-care days, and paid time off (PTO). #Li-remote

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Our Benefits:

Full-time employees can take advantage of health coverage, paid parental leave, generous paid time-off and holidays, quarterly self-care days off, and stock options. We’ll make sure you have the equipment and support you need to work and connect with your teams, at home or in one of our offices.

We have a growth mindset culture that is represented in all that we do, from onboarding through to numerous learning and development initiatives including access to our LinkedIn Learning platform. Employee well-being is also top of mind for us. We host quarterly wellness education sessions to encourage self care and personal growth. From wellness days to ERG-hosted events, we celebrate and energize all 6sense employees and their backgrounds.

Equal Opportunity Employer:

6sense is an Equal Employment Opportunity and Affirmative Action Employers. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender perception or identity, national origin, age, marital status, protected veteran status, or disability status. If you require reasonable accommodation in completing this application, interviewing, completing any pre-employment testing, or otherwise participating in the employee selection process, please direct your inquiries to [email protected].

We are aware of recruiting impersonation attempts that are not affiliated with 6sense in any way. All email communications from 6sense will originate from the @6sense.com domain. We will not initially contact you via text message and will never request payments. If you are uncertain whether you have been contacted by an official 6sense employee, reach out to [email protected]