Job Description
About Airalo
Alo! Airalo is the world’s first eSIM store that helps people connect in over 200+ countries and regions across the globe. We are building the next digital service that revolutionizes the telecom industry. We are a travel-tech company and an equal-opportunity environment that values and executes diversity, inclusion, and equity. Our team is spread across 50+ countries and six continents. What glues us together is our commitment to changing the way you connect.
Check out more information about Airalo in our Public Handbook: https://airalo-public.notion.site/airalo-public-handbook
About you
We hope that you care deeply about the quality of your work, the intrinsic worth of tasks, and the success of your team. You are self-disciplined and do not require micromanagement in terms of your skillset and work ethic. You do your best to flourish as an individual every day while working hard to foster a collaborative team environment. You believe in the importance of being — and staying — authentic, honest, positive, and kind. You are a good interlocutor with clear and concise communication. You are able to manage multiple projects, have an analytical mind, pay keen attention to detail, and love to get your hands dirty. You are cognizant, tolerant, and welcoming of vulnerabilities and cultural differences.
About the Role
Position: Full-time / Employee
Location: Remote-first within the UK or Spain. To be considered for this role, candidates must live in and possess valid work authorization for one of these two countries.
Benefits: Health Insurance, work-from-anywhere stipend, annual wellness & learning credits, annual all-expenses-paid company retreat in a gorgeous destination & other benefits
We are seeking a highly skilled and experienced User Retention Specialist to join our team. As a User Retention Specialist, you will play a crucial role in developing and implementing strategies to enhance customer engagement, reduce churn, and maximize user retention. This is a position that requires in-depth knowledge and hands-on experience in user retention, specifically within performance-focused businesses
Responsibilities include but are not limited to:
- Develop and execute user retention strategies: Collaborate with cross-functional teams to design and implement comprehensive user retention strategies
- Conduct data analysis: Utilize data-driven insights to identify user retention patterns, trends, and areas of improvement. Analyze customer behavior, engagement metrics, and churn rates to develop actionable recommendations.
- Implement retention campaigns: Utilize CRM and retention tools like Clevertap/Braze/Moengage to execute targeted retention campaigns with personalized messaging, and behavioral triggers. Optimize customer journeys to increase engagement, loyalty, and repeat purchases.
- Customer segmentation: Develop and refine customer segmentation strategies to identify different user segments based on behavior, demographics, and preferences. Tailor retention initiatives and messaging for each segment to drive maximum impact.
- Monitor and analyze retention metrics: Continuously track and analyze key retention metrics such as churn rate, customer lifetime value (CLTV), and repeat purchase rate. Generate regular reports to monitor progress, identify areas for improvement
- Test and optimize retention initiatives: Conduct A/B tests and experiments to evaluate the effectiveness of different retention initiatives. Optimize campaigns, messaging, and tactics based on data-driven insights to maximize user retention.
- Stay updated on industry trends: Keep abreast of the latest industry trends, best practices, and emerging technologies in user retention. Apply knowledge and insights to enhance the effectiveness of retention strategies and campaigns.
Must Haves
- 4+ years of extensive experience in user retention: Proven track record of developing and implementing successful user retention strategies in performance-focused businesses
- Knowledge of retention use cases: Strong understanding of various user retention use cases, including churn prevention, win-back campaigns, loyalty programs, personalized recommendations, and engagement tactics.
- Hands-on experience with CRM and retention tools: Proficiency in working with CRM platforms and retention tools like Clevertap/Braze/Moengage or similar platforms. Ability to leverage these tools to execute retention campaigns, segment customers, and analyze data.
- Data-driven mindset: Excellent analytical skills with the ability to interpret complex data sets, draw actionable insights, and make data-backed recommendations. Experience in analyzing user behavior, segmentation, and retention metrics.
- Continuous learner: Enthusiasm for staying updated on industry trends, best practices, and emerging technologies in user retention. Proactive approach to acquiring new skills and knowledge to enhance professional expertise.
Good to have:
- Prior experience in the tech, travel or telecommunications industry
- Clevertap experience
- Broad awareness of how user acquisition and user retention work together
If you are interested in this position, please apply to the ad.
By applying, you acknowledge and agree that, in case of successful application, Airalo may request to run background checks as a condition for entering into an agreement with you. Rest assured that these checks will only occur upon your prior consent and at the end of the selection process, and will be strictly limited to what is allowed under the laws that are applicable to you. All data that you share or that we collect in connection with such checks will be processed in accordance with our Privacy Policy, available here: https://www.airalo.com/more-info/privacy-policy?srsltid=AfmBOooBT0rXAj1FaNelZ3VfN0wvhwzvAoxdtHnOKSVETpiSjiXVuycy
We sincerely thank all applicants in advance for submitting their interest in this opportunity. Airalo is an equal-opportunity employer and values diversity, equity & inclusion. We do not discriminate on the basis of race, religion, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. We are committed to providing reasonable accommodations upon request for individuals with disabilities throughout our job interview process.
At Airalo, we use AI-assisted tools as part of our recruitment process. Your application will be reviewed using tools that help our recruiters analyze and organize CV information. These tools support, but do not replace, human judgment; all hiring decisions are made by humans. If you progress to an interview, we may use tools to generate AI-assisted notes - you can opt out of these. For more information on how we handle your data, please see our Privacy Policy: https://www.airalo.com/more-info/privacy-policy.
