Senior Marketing Content Writer

💰 $70k-$90k

Job description

Tubular and Lineup have partnered with Chartbeat to help you grow reach and revenue for your content.

Chartbeat’s (www.chartbeat.com) mission is to help content creators around the world better connect with their audiences.

In 2023, Chartbeat joined forces with Tubular, the leader in global social video intelligence and measurement, and Lineup Systems, the leading global provider of media sales technology. Together, we’re expanding the ecosystem of insights we provide to enterprise content creators who are developing audiences and revenue streams across channels. We now serve more than 1,000 brands globally, including The New York Times, the BBC, ESPN, Gannett, Vox, BuzzFeed, Paramount, WB, Mediahuis, Hearst, McClatchy, and GQ.

You’ll be joining a diverse group of focused, hard-working people who are passionate about doing work that’s challenging and fun—and who strive to maintain a healthy work/life balance.

Company Overview:

Chartbeat, Tubular, Lineup, and FatTail are united in our mission to connect publishers with the insights, tools, and technology they need to thrive in a rapidly evolving media landscape. Chartbeat’s intuitive and powerful software empowers media brands to use real-time and historical data to build loyal audiences across desktop, mobile, and social platforms. Tubular, the leader in global social video intelligence, delivers a unified view of audience behavior across YouTube, Instagram, Facebook, Twitch, and Twitter.

With the addition of Lineup, a leading provider of media sales technology, and FatTail, a pioneer in monetization and revenue optimization solutions, our combined platform now supports the full publishing value chain — from audience growth and content intelligence to ad sales and revenue operations. By bringing together robust, network-level datasets and powerful monetization tools, we help our partners better understand their audiences, make smarter decisions, and unlock new revenue opportunities.

Today, we serve more than 1,000 brands around the world, including influential media organizations such as The New York Times, the BBC, ESPN, Vox, BuzzFeed, Paramount, Warner Bros., Mediahuis, Hearst, McClatchy, and GQ.

J ob Description:

Chartbeat and Tubular are seeking a Senior Marketing Content Writer to play an integral part in the development and execution of high-impact content strategies that fuel brand growth, elevate thought leadership, and drive demand generation.

As a senior member of the Marketing team, you’ll bring deep expertise in B2B content marketing, a passion for storytelling, and a results-driven mindset to expand our brand presence and engage our global audience.

Key Responsibilities:

Content Strategy Execution:

  • Collaborate with the Content team to plan and implement content strategies that align with business objectives and address the needs of our target audience.
  • Develop high-quality content assets across various formats, including social media posts, emails/newsletters, blog posts, whitepapers/reports, case studies, webpages, ads, and events and presentation decks that highlight the unique value of Chartbeat and Tubular’s offerings.
  • Ensure all content aligns with the brand’s voice and messaging while driving engagement and supporting lead generation initiatives.
  • Analyze content performance metrics, providing data-driven insights to optimize and enhance strategies.
  • Provide guidance and feedback to junior writers, ensuring quality and alignment with strategic objectives.

Multi-Platform Content Creation:

  • Create versatile, compelling content that effectively communicates our value propositions across multiple platforms, including websites, blogs, social media, email, and third-party sites.
  • Leverage storytelling skills to produce narratives that resonate with our audience and highlight the impact of our analytics tools in the media industry.
  • Collaborate with cross-functional teams, including Design, Product, Sales, and Customer Success, to identify content needs, understand the priority of content needs based on business objectives, and ensure that messaging is cohesive and consistent across all channels.

Audience Understanding:

  • Develop a deep understanding of Chartbeat and Tubular’s target audience, including their behaviors, interests, and pain points within the media industry.
  • Use insights from data and analytics to tailor content that speaks directly to audience needs, fostering positive engagement and strengthening brand loyalty.
  • Monitor industry trends and audience preferences to ensure content remains relevant and impactful.

Qualifications:

  • Bachelor’s degree in Marketing, Communications, Journalism, or a related field, or equivalent work experience.

  • 5+ years of professional, full-time experience in B2B content marketing, copywriting, or journalism, with a proven track record of developing and implementing content strategies and publishing content that drive business impact.

  • Exceptional English writing, editing, and storytelling skills. Able to translate complex concepts into compelling, clear, and engaging content.

  • Ability to connect content to broader business objectives and marketing strategies.

  • Deep understanding of social media best practices and experience working within social platforms (e.g., LinkedIn).

  • Deep understanding of SEO principles and tools (e.g., SEMrush, Google Analytics), and experience working within CMS platforms (e.g., WordPress, HubSpot).

  • Highly organized, detail-oriented, and able to manage multiple projects and deadlines in a fast-paced environment.

  • Strong interpersonal skills with the ability to work cross-functionally.

Compensation and Benefits:

We are proud to offer our team members a competitive compensation plan that includes:

  • Comprehensive Health, Dental, and Vision Insurance
  • 401K with company match (100% of the first 3% and 50% of the next 2%)
  • Fully Paid Parental Leave - 18 weeks for birthing parents, 12 weeks for non-birthing parents
  • Phone and internet stipend
  • Wellness, learning, and coworking reimbursements
  • Flexible work hours
  • Unlimited PTO
  • 11 paid holidays and December holiday closure
  • Company-wide outings
  • The compensation range for this position is $70,000 - $90,000

Diversity, Equity, and Inclusion Statement

At Chartbeat we strive to create and continually grow as a company where all employees are able to be their authentic selves.  We are committed to recruiting, hiring, and retaining employees from different backgrounds, viewpoints, and experiences. Our strength is our diversity and we are dedicated to continuously reflect upon, and evolve our efforts to maintain  a diverse, equitable and inclusive ecosystem.

Equal Opportunity Employment Statement

Chartbeat is an Equal Opportunity Employer and does not discriminate on the basis of race, color, gender, sexual orientation, gender identity or expression, religion, disability, national origin, protected veteran status, age, or any other status protected by applicable national, federal, state, or local law.

Chartbeat’s CCPA disclosure notice can be found here.

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