Job Description
About Us
At Cloudflare, we are on a mission to help build a better Internet. Today the company runs one of the world’s largest networks that powers millions of websites and other Internet properties for customers ranging from individual bloggers to SMBs to Fortune 500 companies. Cloudflare protects and accelerates any Internet application online without adding hardware, installing software, or changing a line of code. Internet properties powered by Cloudflare all have web traffic routed through its intelligent global network, which gets smarter with every request. As a result, they see significant improvement in performance and a decrease in spam and other attacks. Cloudflare was named to Entrepreneur Magazine’s Top Company Cultures list and ranked among the World’s Most Innovative Companies by Fast Company.
At Cloudflare, we’re not looking for people who wait for a polished roadmap; we’re looking for the builders who see the cracks in the Internet that everyone else has simply learned to live with. We value candidates who have the instinct to spot a “normalized” problem and the AI-native curiosity to create a solution using the latest tools. Our culture is built on iteration, leveraging AI to ship faster today to make it better tomorrow, while ensuring that every improvement, no matter how small, is shared across the team to lift everyone up. If you’re the type of person who values curiosity over bureaucracy, and that AI is a partner in solving tough problems to keep the Internet moving forward, you’ll fit right in.
Location: Sydney / Brisbane / Melbourne About the Department
The Cloudflare APAC sales organisation operates as one integrated revenue system. Account Executives, Customer Engineers, Partner Account Managers, Business Development Representatives, Customer Experience Managers, Professional Services and Revenue Operations work as a continuous engine — winning, deploying, adopting, expanding, and scaling platform commitments across the full customer lifecycle.
Within this organisation, the Australia Digital Native and Startup team partners with cloud-first, software, fintech, e-commerce, gaming, AI and other high-growth companies. These customers move quickly, build globally and expect technology partners who can match their pace while helping them strengthen security, performance, reliability and developer velocity.
The system is supported by an AI-embedded operating model. The work itself, however, remains human. The role of every seller at Cloudflare is to bring critical thinking, judgment, and trust to customer relationships and outcomes.
About This Role
In this role, you will be responsible for driving significant growth by landing and expanding a portfolio of Digital Native and Startup customers across Australia. You will engage founders, executives, engineering leaders and security teams, helping fast-growing businesses build and scale on Cloudflare’s connectivity cloud. The role may be based in Sydney, Melbourne or Brisbane.
The ideal candidate combines strong new-business sales acumen with technical curiosity and the ability to operate at startup speed. As an Account Executive, you will create demand, build trusted relationships across technical and commercial stakeholders, and drive revenue velocity through disciplined territory planning, accurate forecasting and proactive pipeline management.
You are the kind of operator who uses AI as a force multiplier every day, cares more about customer outcomes than job boundaries, and demonstrates curiosity, judgment and high agency.
Role Responsibilities
- Own and execute a comprehensive territory plan for Australia’s Digital Native and Startup segment to consistently achieve and exceed sales and revenue targets.
- Win new logos and expand existing customers by identifying high-growth businesses, prioritising the strongest opportunities and developing account-specific engagement plans.
- Build trusted relationships with founders, C-level executives, engineering, infrastructure, platform and security leaders, translating technical priorities into measurable business outcomes.
- Lead compelling discovery and value conversations around application security, network modernisation, developer platforms, performance, reliability and AI workload protection.
- Understand customer architectures and growth models, and position Cloudflare’s platform to help customers scale securely, improve resilience, simplify operations and accelerate innovation.
- Leverage venture capital, accelerator, cloud, technology and channel partners as an extension of the sales team, creating repeatable referral and co-sell motions across the startup ecosystem.
- Manage the full sales cycle, including prospecting, qualification, technical validation, commercial negotiation and close, while structuring multi-product and multi-year platform commitments where appropriate.
- Stay engaged through onboarding, adoption and the first renewal. Partner with Customer Engineers, Customer Experience and Professional Services on deployment plans tied to clear milestones and measurable outcomes.
- Proactively build and manage a robust pipeline using internal tools, AI-assisted research and pipeline sources including BDR, Channel, Marketing and ecosystem partners.
- Maintain high standards in pipeline discipline, CRM hygiene and forecasting accuracy.
Required Experience
- Bachelor’s degree or equivalent work experience.
- Experience selling technology solutions to digital native, startup, scale-up or high-growth technology companies.
- Demonstrated track record of consistently meeting and exceeding quota in a fast-paced new-business or growth sales environment.
- Proficient in prospecting, discovery, positioning, competitive selling, negotiation, closing and multi-threaded land-and-expand strategies.
- Strong understanding of cloud infrastructure, computer networking, application security and modern developer platforms, with the ability to learn complex technology quickly.
- Experience engaging technical buyers and business executives, including founders, CTOs, CIOs, CISOs and engineering leaders.
- Established relationships across Australia’s digital native, startup, venture capital or technology ecosystem are highly regarded.
- Exceptional interpersonal communication, executive presence and value-selling skills.
- Proficiency in modern sales software, customer data environments and core systems such as Salesforce, Tableau and Google Workspace.
- Thinks critically rather than reacting, exercises judgment under uncertainty, names risks honestly, shows genuine empathy for customers as people, and demonstrates visible curiosity in how they prepare, sell and learn.
- Willingness to actively engage with AI tools and experiment with new ways of working.
- Ability to travel as required.
What Makes Cloudflare Special?
We’re not just a highly ambitious, large-scale technology company. We’re a highly ambitious, large-scale technology company with a soul. Fundamental to our mission to help build a better Internet is protecting the free and open Internet.
Project Galileo: Since 2014, we’ve equipped more than 2,400 journalism and civil society organizations in 111 countries with powerful tools to defend themselves against attacks that would otherwise censor their work, technology already used by Cloudflare’s enterprise customers–at no cost.
Athenian Project: In 2017, we created the Athenian Project to ensure that state and local governments have the highest level of protection and reliability for free, so that their constituents have access to election information and voter registration. Since the project, we’ve provided services to more than 425 local government election websites in 33 states.
1.1.1.1: We released1.1.1.1 to help fix the foundation of the Internet by building a faster, more secure and privacy-centric public DNS resolver. This is available publicly for everyone to use - it is the first consumer-focused service Cloudflare has ever released. Here’s the deal - we don’t store client IP addresses never, ever. We will continue to abide by our privacy commitment and ensure that no user data is sold to advertisers or used to target consumers.
Sound like something you’d like to be a part of? We’d love to hear from you!
Please note that applicants who progress to the offer stage of the interview process may be asked to attend an in-person interview within one of the Cloudflare Offices or Cloudflare Hubs. More details about this will be available at that stage of the interview process.
This position may require access to information protected under U.S. export control laws, including the U.S. Export Administration Regulations. Please note that any offer of employment may be conditioned on your authorization to receive software or technology controlled under these U.S. export laws without sponsorship for an export license.
Cloudflare is proud to be an equal opportunity employer. We are committed to providing equal employment opportunity for all people and place great value in both diversity and inclusiveness. All qualified applicants will be considered for employment without regard to their, or any other person’s, perceived or actualrace, color, religion, sex, gender, gender identity, gender expression, sexual orientation, national origin, ancestry, citizenship, age, physical or mental disability, medical condition, family care status, or any other basis protected by law. We are an AA/Veterans/Disabled Employer.
Cloudflare provides reasonable accommodations to qualified individuals with disabilities. Please tell us if you require a reasonable accommodation to apply for a job. Examples of reasonable accommodations include, but are not limited to, changing the application process, providing documents in an alternate format, using a sign language interpreter, or using specialized equipment. If you require a reasonable accommodation to apply for a job, please contact us via e-mail at [email protected] or via mail at 101 Townsend St. San Francisco, CA 94107.
