Job description
We’re looking for a creative and versatile Video Manager to own the end-to-end production of high-quality video content across Hibu’s marketing channels. This role will plan, produce, and publish video assets that drive brand awareness, support demand generation, highlight product features, and engage both external and internal audiences.
The ideal candidate thrives in a fast-paced environment, managing multiple projects simultaneously, collaborating across Marketing, Product, Sales, Customer Success, and People teams, and delivering content that resonates with target audiences. This is a hands-on role with ownership of creative ideation, storyboarding, filming, editing, and optimization, as well as directing on-camera talent including employees, customers, and executives. While this role does not have direct reports initially, it will establish scalable processes, workflows, and documentation to support growth in the future.
Primary Responsibilities:
- Plan, shoot, edit, and publish high-quality video content across multiple channels, including social media, website, paid media, brand campaigns, testimonials, internal communications, and motion graphics.
- Lead creative ideation and storyboarding for video projects that align with marketing goals and target audience priorities.
- Direct on-camera talent, including employees, customers, and executives, to ensure authentic and engaging delivery.
- Produce product-focused videos, such as tutorials, feature walk-throughs, “how it works” explainers, and sizzle reels, using voiceovers, screen recordings, animations, or other visual techniques.
- Manage multiple projects simultaneously, maintaining production schedules, deadlines, and quality standards.
- Optimize video content for each platform and format, ensuring proper technical specifications, accessibility, and performance.
- Collaborate cross-functionally with Marketing, Product, Sales, Customer Success, and the People team to align content with campaigns, messaging, and business objectives.
- Identify opportunities to leverage video to support brand awareness, demand generation, pipeline engagement, and internal communications.
- Coordinate external resources when needed and approved, ensuring quality, timeliness, and budget compliance.
- Maintain organized asset libraries, version control, and documentation of processes for scalable workflows.
- Track and report on video performance metrics (views, engagement, conversions, and impact on campaigns) and use insights to improve content strategy.
Competencies and Critical Skills:
- Strong experience in end-to-end video production, including planning, filming, editing, publishing, and optimization across multiple channels
- Proficiency with video production tools (e.g., Adobe Premiere Pro, After Effects, Final Cut Pro, Camtasia, Canva, OBS, or other relevant platforms)
- Strong storytelling, creative ideation, and storyboarding skills
- Ability to direct on-camera talent, including employees, customers, and executives
- Solid understanding of content formats for social, website, paid media, brand campaigns, and internal communications
- Project and workflow management skills, including prioritizing multiple concurrent projects under deadlines
- Excellent collaboration and communication skills, working cross-functionally with marketing and business teams
- Knowledge of video best practices for platform optimization, accessibility, and technical specifications
Experience and Qualifications:Required/ Preferred:
- 5 - 7+ years of professional experience producing high-quality video content across multiple formats and channels Required
- Strong storytelling, visual composition, and editing skills Required
- Proficiency with video production and editing tools such as Adobe Premiere Pro, After Effects, Final Cut Pro, Camtasia, or similar Required
- Experience with motion graphics, screen capture, voiceovers, and multi-camera setups Required
- Ability to manage multiple projects simultaneously, meet deadlines, and maintain quality standards Required
- Experience directing on-camera talent (employees, customers, executives) Required
- Strong collaboration and communication skills; able to work with internal stakeholders and external partners Preferred
- Bachelor’s degree in Film, Communications, Marketing, or related field Preferred
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Working with us means joining a team of truly extraordinary people working to improve communities across the country. Joining our team means not only working in a fun environment with smart people, but also being able to take advantage of our competitive compensation, ongoing training, incentives, and generous benefits package.
Learn more about the Hibu culture here: Culture at Hibu
NOTE: Hibu is an Equal Opportunity Employer, and consistent with applicable law, provides reasonable accommodations for qualified individuals with disabilities and disabled veterans in completing our job application process. If you need reasonable accommodation and/or are having difficulty completing our online application process due to a disability you may use the following email address [email protected] : Please include your name and contact information and the title of the position you are interested in. Note: this is not for general employment inquires or correspondence. Hibu will only respond to requests related to those who need assistance with the online application process due to a disability
