Job Description
About Life360
Life360’s mission is to keep people close to the ones they love. Our category-leading mobile app,Tile tracking devices, and Pet GPS tracker empower members to protect the people, pets, and things they care about most with a range of services, including location sharing, safe driver reports, and crash detection with emergency dispatch. Life360 serves approximately 97.8 million monthly active users (MAU), as of March 31, 2026, across more than 180 countries.
Life360 delivers peace of mind and enhances everyday family life with seamless coordination for all the moments that matter, big and small. By continuing to innovate and deliver for our customers, we have become a household name and the must-have mobile-based membership for families (and those friends who are basically family).
Life360 has more than 500 (and growing!) remote-first employees. For more information, please visit life360.com.
Life360 is a Remote First company, which means a remote work environment will be the primary experience for all employees. All positions, unless otherwise specified, can be performed remotely (within the US) regardless of any specified location above.
We are AI Native
We are building an AI native company where AI is an integral part of how we build and operate. AI tool usage during interviews varies by role. You may be asked to demonstrate proficiency with AI tools, discuss how you leverage AI, or complete interview exercises without AI assistance. Your Recruiter will provide clear guidance as you move through the interview process.
Undisclosed use of AI not previously discussed with or approved by your Recruiter may impact your candidacy.
About The Team
Life360 Ads combines the reach of a 100M+ MAU first-party platform with a 35,000-publisher programmatic network. The Platform Sales team sits at the intersection of client partnerships and self-service platform operations, helping advertisers onboard, activate, and grow on Life360’s platform. This is a team that moves fast, builds real advertiser relationships, and is on the front lines of growing a differentiated ads business.
About the Job
This role bridges client partnerships and operational execution, supporting revenue growth, onboarding advertisers, and driving new business opportunities within our self-service platform.
Reporting to a senior leader in Platform Operations, you will assist with client acquisition, develop strong advertiser relationships, monitor campaign performance, and contribute to platform growth initiatives.
The US-based salary range for this position is $105,000 to $130,000. We take into consideration an individual’s background and experience in determining final salary - therefore, base pay offered may vary considerably depending on geographic location, job-related knowledge, skills, and experience. The compensation package includes a wide range of medical, dental, vision, financial, and other benefits, as well as equity.
What You’ll Do
- Identify and qualify new business opportunities, assess inbound leads, and manage outreach to expand our self-service advertiser base and drive growth in key verticals with a focus on outer markets and independent agencies.
- Support sales development activities including outreach, calls, emails, meetings, and presentations to drive new revenue opportunities.
- Assist clients with onboarding onto Life360’s self-service platform and provide guidance on campaign setup and execution.
- Monitor campaign performance to ensure clients are meeting their objectives, offering actionable recommendations to improve outcomes.
- Develop trusted relationships with advertisers and agencies, understanding their marketing objectives and recommending native and content marketing solutions that leverage the full capabilities of the Life360 ads platform.
- Contribute to client retention and revenue growth through ongoing education and proactive, strategic outreach.
- Work cross-functionally with Sales Planners, Account Executives, and Client Success Managers to capture self-service leads, address client needs, and surface product feedback.
- Represent Life360 at client meetings, presentations, and industry events to promote our self-service platform and its differentiated value.
- Partner with your sales leader to capture real-time client feedback and industry intel that informs the platform roadmap.
What We’re Looking For
- 2-3 years of experience in digital media, media sales, programmatic, or SaaS.
- Familiarity with native advertising, Media sales and/or ad tech platforms is required.
- Knowledge of DSP or self-service platform such as Meta or LinkedIn is required.
- Experience in a client-facing or support role with strong communication and presentation skills.
- Someone strong within digital advertising and wanting to grow within self-service platform operations.
- Willingness and ability to prospect in new markets and quickly build a book of business.
- Comfort with CRM tools, data analysis, and basic campaign performance metrics.
- Self-motivated with a collaborative mindset and a genuine desire to learn and grow.
- Bachelor’s degree or equivalent.
Our Benefits
- Competitive pay and benefits
- Medical, dental, vision, life and disability insurance plans (100% paid for employees)
- 401(k) plan with company matching program
- Mental Wellness Program & Employee Assistance Program (EAP) for mental well-being
- Flexible PTO, 12 company-wide days off throughout the year
- Winter and Summer Weeklong Synchronized Company Shutdowns
- Learning & Development programs
- Equipment, tools, and reimbursement support for a productive remote environment
- Free Life360 Platinum Membership for your preferred circle
- Free Tile Products
Life360 Values
Our company’s mission driven culture is guided by our shared values to create a trusted work environment where you can bring your authentic self to work and make a positive difference
- Be a Good Person - We have a team of high integrity people you can trust.
- Be Direct With Respect - We communicate directly, even when it’s hard.
- Members Before Metrics - We focus on building an exceptional experience for families.
- High Intensity, High Impact - We do whatever it takes to get the job done.
Our Commitment to Diversity
We believe that different ideas, perspectives and backgrounds create a stronger and more creative work environment that delivers better results. Together, we continue to build an inclusive culture that encourages, supports, and celebrates the diverse voices of our employees. It fuels our innovation and connects us closer to our customers and the communities we serve. We strive to create a workplace that reflects the communities we serve and where everyone feels empowered to bring their authentic best selves to work.
We are an equal opportunity employer and value diversity at Life360. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, disability status or any legally protected status.
We encourage people of all backgrounds to apply. We believe that a diversity of perspectives and experiences create a foundation for the best ideas. Come join us in building something meaningful. Even if you don’t meet 100% of the below qualifications, you should still seriously consider applying!
#LI-Remote
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