Principal Client Partner

Job Description

About Life360

Life360’s mission is to keep people close to the ones they love. Our category-leading mobile app and Tile tracking devices empower members to protect the people, pets, and things they care about most with a range of services, including location sharing, safe driver reports, and crash detection with emergency dispatch. Life360 serves approximately 96 million monthly active users (MAU), as of January 2026 across more than 180 countries.

Life360 delivers peace of mind and enhances everyday family life with seamless coordination for all the moments that matter, big and small. By continuing to innovate and deliver for our customers, we have become a household name and the must-have mobile-based membership for families (and those friends that basically are family). We are proud to share that Ad Age named Life360 one of the Top 25 Hottest Brands of 2025.

Life360 has more than 500 (and growing!) remote-first employees and has recently announced the acquisition of Nativo, an advertising technology company specializing in native advertising.  For more information, please visit life360.com .

Candidates must be located in the Los Angeles area

About The Team

We are seeking a Senior Account Executive, Enterprise to be a pivotal player on our Large Customer Sales team. This is a “hunter” role with a strong focus on prospecting and breaking new business directly with enterprise brands. You will be a strategic partner to leading companies in Entertainment, Technology, Retail, QSR, CPG, Automotive, and other verticals that depend on reaching families and leveraging real-world location insights.

Your mission is to understand the core business challenges of your clients and to design and sell innovative in-app advertising solutions that leverage Life360’s unique first-party visitation data. You will architect contextually relevant ad experiences and in-app sponsorships that reach families at the moments that matter most, driving revenue growth and establishing Life360 as an essential partner for brands seeking to connect digital engagement with real-world behavior.

What You’ll Do

• Own the Full Sales Cycle: Proactively hunt for new business with enterprise brands, manage the complete sales pipeline, and close deals with marketing decision-makers at leading companies.
• Drive Revenue Growth: Develop and execute a strategic plan to consistently meet and exceed quarterly and annual revenue targets.
• Build Strategic Partnerships: Cultivate and maintain strong, influential relationships with key stakeholders at enterprise brands, including CMOs, VPs of Marketing, and media/performance marketing leaders.
• Serve as a Trusted Consultant: Deliver compelling, insight-led sales presentations that articulate how Life360’s first-party location data and in-app advertising experiences solve real business challenges—from driving foot traffic to understanding family purchase behavior.
• Master of Negotiation: Lead contract negotiations with a focus on creating long-term, mutually beneficial partnerships that deliver measurable ROI.
• Be the Voice of the Customer: Collaborate effectively with internal teams across Ad Operations, Marketing, Product, and Measurement to ensure seamless campaign delivery and exceptional client service.
• Stay Ahead of the Curve: Maintain a deep understanding of industry trends, the competitive landscape, location-based advertising innovation, and your clients’ evolving needs.

What we’re looking for

• Bachelor’s degree or equivalent practical experience.
• 6+ years of experience in a digital media sales “hunter” role, preferably with enterprise brands.
• Demonstrated experience and success in selling directly to brands and marketing decision-makers.
• A proven track record of consistently exceeding sales goals and a strong history of personal and professional achievement.
• Extensive experience and a robust network within West Coast-based industries including Entertainment, Technology, Retail, QSR, CPG, Automotive, and/or other family-focused verticals.
• An established network of brand contacts at enterprise companies, particularly among marketing and media leaders.
• Expertise in the digital advertising ecosystem, including mobile advertising, first-party data solutions, location-based marketing, and measurement/attribution.
• Experience selling contextual advertising, in-app sponsorships, or custom branded experiences.
• Exceptional communication, presentation, and interpersonal skills with the ability to translate complex data capabilities into clear business value.

The US-based salary range for this position is $ 118,000 $ 195,000 plus a sales target bonus. We take into consideration an individual’s background and experience in determining final salary - therefore, base pay offered may vary considerably depending on job-related knowledge, skills, and experience. The compensation package will also include quarterly bonuses based on target achievement, equity and a wide range of medical, dental, vision, financial, and other benefits.

Our Benefits

• Competitive pay and benefits
• Medical, dental, vision, life and disability insurance plans (100% paid for employees)
• 401(k) plan with company matching program
• Mental Wellness Program & Employee Assistance Program (EAP) for mental well-being
• Flexible PTO, 13 company wide days off throughout the year
• Winter and Summer Week-long Synchronized Company Shutdowns
• Learning & Development programs
• Equipment, tools, and reimbursement support for a productive remote environment
• Free Life360 Platinum Membership for your preferred circle
• Free Tile Products

Life360 Values

Our company’s mission-driven culture is guided by our shared values to create a trusted work environment where you can bring your authentic self to work and make a positive difference

• Be a Good Person - We have a team of high integrity people you can trust.
• Be Direct With Respect - We communicate directly, even when it’s hard.
• Members Before Metrics - We focus on building an exceptional experience for families.
• High Intensity, High Impact - We do whatever it takes to get the job done.

Our Commitment to Diversity

We believe that different ideas, perspectives and backgrounds create a stronger and more creative work environment that delivers better results. Together, we continue to build an inclusive culture that encourages, supports, and celebrates the diverse voices of our employees. It fuels our innovation and connects us closer to our customers and the communities we serve. We strive to create a workplace that reflects the communities we serve and where everyone feels empowered to bring their authentic best selves to work.

We are an equal opportunity employer and value diversity at Life360. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, disability status or any legally protected status.