Job description
Company Description
Strategy(Nasdaq: MSTR) is at the forefront of transforming organizations into intelligent enterprises through data-driven innovation. We don’t just follow trends—we set them and drive change. As a market leader in enterprise analytics and mobility software, we’ve pioneered the BI and analytics space, empowering people to make better decisions and revolutionizing how businesses operate.
But that’s not all. Strategy is also leading a groundbreaking shift in how companies approach their treasury reserve strategy, boldly adopting Bitcoin as a key asset. This visionary move is reshaping the financial landscape and solidifying our position as a forward-thinking, innovative force in the market. Four years after adopting the Bitcoin Standard, Strategy’s stock has outperformed every company in the S&P 500.
Our people are the core of our success. At Strategy, you’ll join a team of smart, creative minds working on dynamic projects with cutting-edge technologies. We thrive on curiosity, innovation, and a relentless pursuit of excellence.
Our corporate values—bold, agile, engaged, impactful, and united—are the foundation of our culture. As we lead the charge into the new era of AI and financial innovation, we foster an environment where every employee’s contributions are recognized and valued.
Join us and be part of an organization that lives and breathes innovation every day. At Strategy, you’re not just another employee; you’re a crucial part of a mission to push the boundaries of analytics and redefine financial investment.
Job Description
The Role: We’re seeking a highly strategic, results-driven Global Partner Marketing Director to join our team. Reporting to the VP of Global Field Marketing, this role will serve as the bridge between global partner marketing, Americas field marketing, and regional sales teams to develop and operationalize marketing programs that drive measurable demand and thought leadership through our cloud, ISV, and SI partner ecosystem.
The successful candidate is a self-starter with a “can do” mindset—proactive, energetic, and persistent, with the grit to thrive and make an impact in a fast-changing, dynamic environment.
You will manage, disburse, and maximize ROI from Market Development Funds (MDF), co-create events and campaigns, and enable growth across our partner landscape—all tracked and optimized in Salesforce.
In-Office Position: At Strategy, Monday, Tuesday, Wednesday, and Thursday are in-office days with Fridays as work-from-home.
Key Responsibilities:
- Partner Pipeline Growth: Design, execute, and scale co-marketing programs and events with field marketing, hyperscalers, System Integrators (SIs), and emerging partners to drive qualified pipeline and revenue. · MDF Management: Oversee MDF strategy and operations—evaluate proposals, allocate budget, approve spend, and ensure funds are used for the highest-impact activities to accelerate revenue growth.
- Joint Event Execution: Develop standout, creative partner campaigns (webinars, roundtables, regional shows, thought leadership programs, content syndication) to amplify reach, ensure executional excellence, and deliver measurable results.
- Stakeholder Enablement: Regularly engage with global field marketing leads, partner managers, and sales to align co-marketing strategies, share best practices, and continually raise the bar.
- Pipeline, Metrics, and Reporting: Own campaign tracking and conversion analysis in Salesforce—establish KPIs, report pipeline impact, and iterate for optimization.
- Hyperscaler Relationship Building: Serve as the primary marketing liaison with cloud alliances. Collaborate on joint go-to-market initiatives and ensure MDF utilization is efficient, compliant, and driving business outcomes. · Partner Content & Promotion: Help produce channel related content such as case studies, customer success stories and win wires to drive partner channel sales and awareness.
- Cross-functional Collaboration: Collaborate across sales, marketing, product, and partner teams to align strategies, share best practices, and foster an agile, high-growth environment.
- Annual Marketing Plan Review: Review, approve, and guide yearly marketing plans submitted by partners in the Partner Program on a global basis.
- Process & Compliance: Ensure marketing processes support MDF governance and brand consistency, meeting program requirements for all stakeholders.
Qualifications
- 5+ years global partner marketing experience in the B2B tech sector driving partner marketing pipeline and supporting revenue growth.
- Ability to translate business objectives into marketing plans that have clear metrics and KPIs.
- Deep experience in MDF allocation and management, including working with hyperscalers (AWS, Azure, Google Cloud) and SIs.
- Strong co-marketing program leadership with track record of building pipeline through joint events and campaigns.
- Proficiency with Salesforce and partner marketing/campaign measurement platforms.
- Highly analytical, data-obsessed, and able to clearly articulate business impact.
- Creative, resourceful, and entrepreneurial mindset—comfortable proposing new programs, experimenting, and adapting quickly.
- Excellent communicator, relationship-builder, and influencer at all levels.
- Bachelor’s degree required
- Willingness to travel as needed
Additional Information
Strategy is an equal opportunity employer. All applicants will receive consideration for employment without regard to race, creed, color, religion, national origin, gender, sex, sexual orientation, gender identity, disability, veteran status, age, genetic information, or any other legally-protected basis.
Strategy provides reasonable accommodation for qualified individuals with disabilities in the hiring process. If you have any difficulty using our online system and you need an accommodation due to a disability, you may contact us about your interest in employment at [email protected].
Visit Strategy’s Careers page for additional information.
