Job Description
The Vita Coco Company is on a mission to reimagine what’s possible when brands deliver healthy, nutritious, and great-tasting products that are better for consumers and better for the planet, anchored by the leading coconut water brand in the world – Vita Coco. We started in 2004 when two guys in a bar realized that coconut water wasn’t getting enough credit in the U.S. Fast forward: we’re now a publicly traded company (NASDAQ: COCO).
As a Public Benefit Corporation and Certified B Corporation, we’re serious about supporting farming communities, protecting natural resources, and building brands that do good. Our HQ is located on the island of Manhattan in New York City (we know…very tropical), with offices in London and Singapore.
Our Values:
- Human First: We lead with inclusivity, transparency, and empathy.
- Nothing is Impossible: We experiment, learn, and keep moving forward.
- United by Our Will to Win: We stay aligned, work collaboratively, and push toward shared goals.
- Part of Something Bigger: We’re committed to uplifting the communities we’re connected to locally and globally.
The National Accounts Manager, West is responsible for developing and guiding key retailers in the Supermarket Channel. The NAM will achieve account profitability and sales targets, serving as the primary account contact, working hand in hand with our Distributor partners, while providing account leadership. This individual will also be responsible for the increased distribution of Vita Coco brand items for permanent planogram space and promotional features/ displays.
We are hiring a National Accounts Manager to support the Supermarket Channel which will be remote based and responsible for select key accounts in the Western US (HEB, Albertsons Southern, Albertsons Southwest, Albertsons SoCal, Stater Bros). This role will report to the Senior Director of Sales-West.
Main Responsibilities:
- Develop and execute account specific strategies to grow at both the account and product category levels
- Develop account goals and business plan with retailers and distributor partners
- Manage and cultivate programs to achieve case volume and dollar volume budgets.
- Develop and execute strategies with retailers to grow business opportunities, i.e. new products, promotional planning, and merchandising
- Conduct regular reviews of business performance, promotion strategies, planograms
- Forecast, budget and track account revenues and cost to deliver the annual plan
Qualifications:
- 5+ years of professional Sales experience. Supermarket and Albertsons experience is a must. DSD experience is preferred.
- Bachelor’s degree or business-related field is preferred
- Track record of building strong business relationships with key customers
- Ability to effectively communicate with senior internal leadership
- Demonstrated skills in achieving sales, profitability, and budget goals
- Ability to effectively implement sales and marketing strategies
- Ability to effectively monitor category performance versus plan and communicate accordingly
- Ability to understand trade spending effectiveness (efficiency of promotional activity is preferred)
- Candidate should possess strong analytical skills, critical thinking skills and problem-solving skills
- Strong presentation and communication skills, both verbal and written
- Ability to interface and demonstrate leadership both internally and externally
- High-energy self-starter as well as collaborative team player
- Proven ability to effectively communicate cross functionally within company and the customer
At The Vita Coco Company, compensation decisions are dependent upon a variety of factors, which may include, but are not limited to: skill set, experience, education, training, licensure and certifications, knowledge and abilities of the applicant, alignment with market data, and other business and organizational needs. A reasonable estimate of the current pay range for this position is $100,000 - $130,000. This range may vary for positions that will be performed outside of California, Colorado, Nevada, New York City, Westchester County, NY, Rhode Island, or Washington.
Vita Coco Co. is committed to the principles of equal employment. We are committed to complying with all federal, state, and local laws providing equal employment opportunities, and all other employment laws and regulations. It is our intent to maintain a work environment that is free of harassment, discrimination, or retaliation because of age, race, religion, color, national origin, gender, sex, sexual orientation (including transgender status, gender identity or expression), physical or mental disability, genetic information, marital status, AIDS/HIV status, military service, veteran status, or any other status protected by federal, state, or local laws. The Company is dedicated to the fulfillment of this policy in regard to all aspects of employment, including but not limited to recruiting, hiring, placement, transfer, training, promotion, rates of pay, and other compensation, termination, and all other terms, conditions, and privileges of employment.









