Digital Marketing Specialist

at NeoWork
🇨🇴 Colombia - Remote
📢 Marketing🔵 Mid-level

Job description

We’re looking for a highly motivated Part-Time Digital Marketing Specialist to accelerate client campaigns and elevate our internal brand presence. This is a hands-on opportunity for someone experienced in Meta paid ads, passionate about growth marketing, and eager to contribute to a fast-paced digital team.

You’ll play a key role in managing paid media, crafting compelling ad creatives, executing social content strategies, and supporting minor web enhancements. If you’re detail-oriented, organized, and performance-driven, this role is for you!

Responsibilities

  • Manage and scale paid social campaigns on Meta platforms (Facebook & Instagram)

  • Create persuasive ad copy and engaging visuals using tools like Canva, Photoshop, or Figma

  • Execute and maintain the social content calendar (IG, FB, LinkedIn)

  • Apply basic website updates (minor HTML/CSS, UX tweaks, or WordPress edits)

  • Monitor campaign performance, generate reports, and suggest optimization strategies

  • Collaborate withthe internal team using tools like Notion for project/task management

  • Proven experience managing Meta paid ads (Facebook & Instagram)

  • Proficiency in Canva, Photoshop, or Figma for ad and social creatives

  • Strong organizational skills with a keen eye for detail

  • Self-starter who thrives with autonomy and accountability

  • Fluent in written and verbal English communication

  • Familiarity with Notion or similar task management tools

Nice to Have

  • Knowledge of Google Ads campaign setup and optimization

  • Experience with short-form video content (Reels, TikToks, Stories)

  • Basic understanding of UX/UI and optimizing user journeys

  • WordPress development or design experience

  • Fully remote position

  • Part-time schedule: Monday to Friday, 9:00 AM – 1:00 PM AEST

- Equivalent to 6:00 PM – 10:00 PM COT (Colombian Time) on the previous day

  • Opportunity for paid overtime during campaign launches

  • Path to full-time role with performance-based raises

  • Paid training and upskilling opportunities

  • Long-term role with a collaborative remote team culture

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