Job description
Why does your role matter? 🎖️
In the attention economy, every founder needs a Chief Story Officer and that’s you. You’ll remix our Founder/CEO’s ideas into thumb-stopping videos, carousels, threads, shorts, and reels that dominate X, LinkedIn, Instagram, and YouTube. While others chase vanity metrics, you’ll build a movement of builders, operators, and dreamers who actually give a damn. You’re not just growing followers; you’re crafting culture. Ready to turn our founder’s mind into the internet’s favorite mixtape?
CEO Brand at Hike = Authentic Voice × Viral Mechanics × Cinematic Storytelling
Introduction 📖
At Hike, we’re revolutionizing gaming and tech by blending innovation and immersive experiences. With our foray into Web3 gaming, we’re exploring uncharted territories to create products that redefine fun and ownership. Join us as we make waves in this exciting new frontier.
Hike Code 📝( Our core cultural values )
The Hike Code is our value system. We aim to live and breathe by these every single day. They inspire us to be the best we can be and they are weaved into every part of our decision-making, how we review performance, and much more. We have 9 core values:
- Top Talent in Every Role → Both a quest for greatness & shared values are important to us 🦸♂️
- Owner not a Renter → Proactive & radically responsible. Everyone is an owner 🤝
- Pro-Sports Team → Strength-based, results-driven with a “team-first” attitude ⚽️
- Customer Obsession → We exist to delight our customers 😃
- Think Deeply & Exercise Good Judgement → Clear mind, obsession to simplify & data-informed 🙇♀️
- Build & Make Magic → Courage to walk into the unknown and pioneer new fronts 🙀
- Be Insatiably curious & keep Improving → Curiosity to acquire new perspectives, quickly 👨🏫
- Move Fast & Be Dynamic → Ruthless prioritization & move fast 🙋♂️
- Dream Big, Be Bold & Think Long Term → Courage to climb big mountains 🚀
What We’re Looking For
- You live on social platforms: all of them. Your screen time is market research. You know why that short blew up, which LinkedIn carousel converts, and how X’s algo loves replies.
- You create like you breathe. Midjourney prompts, Veo3 cuts, Premiere timelines, Figma frames - these are your playgrounds. You can turn raw ideas into studio-quality assets overnight.
- You’re a full-stack storyteller. Hooks, jump-cuts, B-roll, captions, carousels, thumbnails. You orchestrate every touchpoint for maximum “Hold up, I need to share this.”
- You speak the language of algorithms. Optimal video length on Reels vs. Shorts? Best day to drop a thought-leader thread? You’ve A/B tested it.
- You’re already a mini-creator. Maybe 5K followers, maybe 50K, but you’ve built an audience from scratch and know the grind behind each subscriber.
- You edit at the speed of memes. Cultural moments are perishable; you move from idea → asset → post before they expire.
- You love data as much as design. CTR, retention graphs, follower velocity. Your creative gut is backed by ruthless analytics.
- You collaborate without ego. You’ll literally place words and cuts in our founder’s mouth. Feedback like “spicier hook” or “trim 3 seconds” makes your work sharper, not personal.
- Your communication is pure signal. Three-bullet updates, loom walk-throughs under 60 seconds, dashboards that self-explain. Respect people’s time, earn their attention.
- You understand strategic authenticity. Founders aren’t influencers; they’re mission carriers. You know when to share a meditation routine and when to drop a market insight.
What You’ll Do 📲
- Transform moments into multi-format magic. Sit in on founder meetings, extract the gold, and spin out: 1 flagship video, 3 shorts, 5 tweets, 2 carousels, and a BTS story.
- Own the cross-platform content machine. Plan, script, shoot, design, edit, publish. Daily output is baseline; viral outliers are the goal.
- Growth-hack with craft. Experiment with hooks, cuts, captions, posting cadence. Chase reach without sacrificing resonance.
- Master the founder’s voice & vibe. Understand their cadence, humor, and non-negotiables so deeply they’ll wonder if you’re reading their mind.
- Engineer breakout moments weekly. A disruptive chart, a cinematic reel, a contrarian hot-take. Whatever ignites conversation among builders and VCs.
- Engage like a human. Reply, DM, stitch, and collab. Relationships > reach.
- Dashboard what matters. Build and maintain trackers for true impact: follower quality, watch-time, lead-gen signals, community growth.
- Bridge every team. Sync with design for motion graphics, product for insights, marketing for campaigns. Your canvas spans the whole company.
- Reverse-engineer the masters. Deconstruct @MrBeast’s retention tactics, @pmarca’s idea density, @aliabdaal’s course launches. Get inspired, adapt faster.
- Codify the playbook. Document templates, prompt libraries, editing presets, posting cadences, and analytic benchmarks so future teams level-up from day one.
💰 Benefits → At Hike, we offer competitive compensation, exciting global exposure, and a chance to be part of something truly transformative. Learn more at work.hike.in.
